Sr. Director of Global Brand Protection in San Francisco, CA

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Retail & Consumer Goods   •  

11 - 15 years

Posted 8 weeks ago

Position Summary:

The Sr. Director of Brand Protection will support the Vice President of Global Brand Protection in implementation of the Brand Protection strategic plan. The person in this role will have a very hands-on approach to expansion of Brand Protection globally and will be heavily focused on the day to day operations of the Brand Protection team. The Sr. Director will work cross-functionally with internal JUUL teams daily.


  • Report directly to the VP of Global Brand Protection managing JUUL's global brand protection program
  • Management of team of 20+ individuals focused on brand protection worldwide.
  • Work closely with managers from each of the 6 brand protection teams to identify gaps, opportunities and facilitate cross-functional communication
  • Oversee high-volume cease and desist letter program, working with IP Litigation team to manage litigation around the world.
  • Engage with internal and external stakeholders to identify opportunities and execute program to proactively programs to stop counterfeiting, diversion and youth access
  • Assist in developing streamlined approaches in aggregating information and developing reporting on a country, regional, and executive management level
  • Stay up to date on industry trends in global brand protection and enforcement
  • Facilitate reporting on global brand protection and enforcement activities to business partners

Experience & Expertise:

  • 10+ years experience leading a global brand protection program having direct experience with customs enforcement, online enforcement, complex investigations, successfully initiating/managing civil and administrative actions related to counterfeiting and product diversion
  • Flexibility and ability to multi-task and manage shifting priorities. Must adjust quickly to changes in business or strategy in a dynamic environment
  • Analytical and data driven leader
  • Proven experience managing a global team of people and vendors
  • Significant relationships with enforcement authorities globally
  • Results oriented with a proven ability to achieve goals through partnering with team members and influence partners
  • Exceptional communications skills