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Sr. Director of Fan Analytics, Live Events in Stamford, CT



$200K - $250K*



Marketing Research & Analysis


8 - 10 years

Job Description

Director of Fan Analytics and performance will be responsible for providing robust, in-depth, quantitative analyses focused on business needs and driving growth across several WWE lines of business and fan engagement domains. S/he will provide expertise for implementing, developing, and enhancing WWE's analytics capabilities including driving the forward-looking features, functions, and solutions necessary to deliver the analysis and insights required for evolving business needs. This position reports to the VP of Fan/Marketing Analytics and will assist him in leading business executives and users to leverage insights and adopt best practices for insight/data management processes and data quality standards.

Key Responsibilities:

  • Translating Live Event / Marketing / Fan related questions and concerns into specific data structures that can be used in statistical and machine learning methods with the goal of generating insi
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Valid through: 2020-4-3

About World Wrestling Entertainment

World Wrestling Entertainment, Inc. (d/b/a WWE) is an American publicly traded, privately controlled entertainment company that deals primarily in professional wrestling, with major revenue sources also coming from film, music, videogames, product licensing, and direct product sales. WWE also refers to the professional wrestling promotion itself, founded by Jess McMahon and Toots Mondt in 1952 as Capitol Wrestling Corporation Ltd. As of 2014, it is the largest wrestling promotion in the world, holding over 300 events a year, and broadcasting to about 36 million viewers in more than 150 countries. The companys headquarters are located in Stamford, Connecticut, with offices in major cities across the world. As in other professional wrestling promotions, WWE shows are not legitimate contests, but purely entertainment-based, featuring storyline-driven, scripted, and choreographed matches, though they often include moves that can put performers at risk of injury if not performed correctly. This was first publicly acknowledged by WWEs owner Vince McMahon in 1989 to avoid taxes from athletic commissions. Since the 1980s, WWE publicly has branded their product as sports entertainment, acknowledging the products roots in competitive sport and dramatic theater.
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