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Sr. Director, eCommerce (Regent Seven Seas Cruises) in Miami, FL

Norwegian Cruise Line

Miami, FL 33299
6w ago
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compensation:

$200K - $250K*

specialty:

Digital Marketing & Social Media

experience:

11 - 15 years

Job Description

Responsibilities

BASIC PURPOSE: Develop and execute the Regent Seven Seas Cruises eCommerce website strategy, aligned with the company's business objectives, including UX, content development, site performance optimization, lead capture, and SEO/SEM.

POSITION RESPONSIBILITIES:

Lead the transformation from a heavily traditional/offline marketing plan to an optimal balance of offline/online marketing, with the website playing an integral role in both offline/online customer journeys. Set channel KPIs and consistently guide performance to optimize traffic, conversion, retention, revenue and profitability.

Lead major website redesign initiative, transforming the digital experience for past guests, prospects, and travel partners to research, book, and manage cruises by providing digital experiences, content, and tools that allow for frictionless booking and cruise management.

Design and build the optimal d

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Valid through: 2020-3-4

About Norwegian Cruise Line

Total Jobs:
32
Total Experts:
7
Average Pay:
$144,047
Total value of jobs:
$6,050,000
% Masters:
29%

Norwegian Cruise Line Photos

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* Ladders Estimates