Industry: Professional, Scientific & Technical Services•
5 - 7 years
Posted 172 days ago
Conversion Optimization | Sr. Strategist
Perficient Digital is seeking a strategist to join our growing conversion optimization team. This role will be responsible for creating activities related to landing page optimization, A/B testing and personalization using Adobe Target. Begin a new position with a team of problem solvers, creative thinkers and go getters to help large automotive, financial and health care companies improve their website goals.
You are an Adobe Target expert and know your way around the Adobe Marketing cloud. Your goal is to deliver testing and personalization for landing pages on large enterprise business websites. In this role you will execute best practices for technical implementations and provide strategy to achieve exceptional results using Adobe Target. You will manage the relationship with clients, provide developers direction and work with other Adobe experts to set up these experiments, QA the activities and analyze the results. Finally, you will deliver reports of each test and personalization activity.