Social & Texting Team Lead

Middle Seat

$90K — $105K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 1+ years of management experience
  • 5+ years of social media and/or peer-to-peer texting strategy for political clients
  • Exceptional verbal and written communication skills
  • Proven leadership, management, and collaboration skills
  • Strong organizational and time management capabilities
  • Detail-oriented with a curious mindset towards social media and fundraising
  • Ability to autonomously manage client relationships.

Responsibilities

  • Lead and manage a team of social media and texting strategists
  • Delegate tasks and provide constructive feedback for team improvement
  • Develop and implement social media and texting strategies
  • Create reporting systems that accurately convey client performance
  • Maintain effective communication regarding team goals and company priorities
  • Research relevant topics to enhance client engagement strategies
  • Engage with potential clients and pitch social media services.

Benefits

  • 100% premium coverage for health, dental, and vision
  • Zero deductible health plan
  • Profit-sharing plan to share in the company's growth
  • $1,000 annual professional development reimbursement
  • 20 paid vacation days, plus your birthday and anniversary off
  • Unlimited sick leave
  • 12 weeks paid parental leave.
Full Job Description
The successful applicant will lead our social media & texting teams, managing digital strategists to the highest of standards of quality and efficiency. This person must have prior management experience, a background in social media management, a background in peer-to-peer and broadcast text messaging, excellent communication skills, strong accountability for team success, and a proven track record in client management.

This role is not a part of the union bargaining unit.

Why Middle Seat
  • Competitive salaries and great benefits
  • We only work for progressive organizations, candidates, and causes
  • Get in on the ground floor of a growing operation


Job Responsibilities

Team Management
  • Accountable for a team of social media & texting strategists
  • Delegate, train, and provide feedback for your team members toward
    • Managing, maintaining, improving, and optimizing client social media accounts and text messaging programs
    • Crafting and implementing social media and texting strategies
    • Developing timely, accurate, and tailored systems of reporting to convey performance to clients
    • Maintaining a responsive posting schedule attuned to breaking news and significant events
    • Researching issues relevant to our clients in order to identify salient topics and content
    • Producing compelling, on-brand graphics to accompany social media content
    • Engaging in rigorous and regular testing across types of message, media on messages, landing pages, and creative
  • Manage a team budget for overhead and staffing, with guidance and oversight of the controller
  • Guide team members to identify and work toward professional development goals, including:
    • Providing periodic performance reviews for all staff
    • Providing ongoing feedback and performance management
  • Implementing comprehensive onboarding and owning training process
  • Engaging in continuous training for team members with the latest industry knowledge and best practices
  • Train new managers within the department
  • Manage department meetings, define and communicate team goals, and keep team informed about company-wide processes, policies, and priorities
  • Act as ambassador for the department to other teams
  • Other responsibilities as requested

Client Work
  • Establish and oversee best practices, systems, and processes for the social media and texting team team that:
    • Meets high standards for innovation, accessibility, communication, collaboration, and efficiency
    • Delivers work to clients on time and of an exceptional quality
    • And incorporates feedback from and delegates to managers on the team
  • Step in to provide strategic support for staff and solutions to clients as needed
  • Serve as first touch point for new Social Media or Texting clients, ensuring their onboarding is set up for success
  • Serve as a backup for direct reports and provide client coverage as needed
  • Remain plugged in to political news, overall trends in progressive politics, and social media & fundraising trends
  • Managing and interfacing with clients directly (potentially including Members of Congress, Senators, and other major figures)
  • Develop systems of reporting to convey social media and texting performance to clients
  • Work with comptroller and staff to oversee texting budgeting, including providing checks on invoices for P2P per text, maintaining a flawless texting escrow, and ensuring product lines are paid correctly
  • Provide constructive feedback and creative direction to social media team members to ensure that best practices are maintained
  • Oversee the firm's social media accounts and delegates to ensure content is generated for those accounts
  • Manage vendor relationships for social platforms, broadcast platforms, and mobile number brokers and manage documentation on vendor offerings
  • Other responsibilities as requested

Business Development
  • Pitch prospective clients (and upsell existing clients) on social media and texting work
  • Attend new business meetings to assess needs, budget, and fit for potential social media retainers, texting products, and projects
  • Oversee P2P list rental programs through internal Middle Seat products
  • Develop strategies for packaging social media and texting services to clients, expanding to new services (i.e. influencers, P2P list rentals, etc.) with the help of management when appropriate
  • Onboard new clients and provide team members with relevant information and guidance to execute new work
  • Work collaboratively with leadership team members on full-service proposals when needed
  • Ensure sales and marketing materials for social media and texting work are maintained in adherence with established company processes
  • Provide final check on social and texting scopes of work and pricing
  • Other responsibilities as requested

Requirements
  • Minimum 1 year experience managing
  • Minimum 5 years experience in professional social media and/or peer-to-peer texting strategy for political clients
  • Excellent verbal and written communication skills
  • Demonstrated aptitude in leadership, management, and collaboration
  • Strong organizational and time management skills
  • Excellent attention to detail
  • Curiosity as it relates to the social media discipline, as well as media and fundraising work
  • Ability to manage clients autonomously
  • Ability to write for various social media platforms
    • Writing is almost entirely free of errors
  • Ability to adeptly adapt writing to conform to client voices and perspectives
  • A desire to play a leading strategic role in social media for major political campaigns, nonprofits, and causes
  • A desire to play a leading strategic role in helping to grow Middle Seat's social media vertical and team
  • Strong attention to detail
  • Remarkable integrity and discretion

Benefits
  • Salary between $90,000 and $105,000
  • 100% premium coverage for health, dental and vision
  • Zero deductible health plan
  • Profit-sharing plan: share in the growth and success of Middle Seat
  • Mobile phone reimbursement up to $50 per month
  • One Medical health service: video call or chat with doctors, no wait-time appointments
  • Health Advocate: the nation's leading healthcare advocacy and assistance company
  • 6% employer match on your 401k retirement account
  • 20 paid vacation days off, plus your birthday and your Anniversary at Middle Seat
  • Unlimited sick leave
  • Commuter benefits for public transportation
  • Office Space (WeWork, etc) Stipend for Remote Employees
  • 12 weeks of paid leave for new parents
  • $100 monthly student loan reimbursement
  • $350 monthly mental health benefit
  • $1,000 annual professional development reimbursement


We are committed to building a diverse and passionate team. We encourage creative-minded individuals with a strong technical aptitude to apply for this position. Women, people of color, and LGBTQ+ individuals are encouraged to apply. Our firm is values-driven. We are intentional with the decidedly left-of-center clients we work with- and we strive to make our work environment and benefits reflect that, including salary transparency, healthy work-life balance, and consistent employee feedback and communication. We're happy to talk more about our company culture with prospective applicants.

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