Social Media Manager

CohnReznick   •  

New York, NY

Industry: Technology


5 - 7 years

Posted 56 days ago

Job description

CohnReznick currently has an exciting career opportunity located in our Roseland, NJ; New York, NY; or Boston, MA office. We are looking for a Social Media Manager/Sr. Specialist to join our team.

If you are:

  • A highly dedicated professional with impressive credentials and driven by new challenges and growth opportunities
  • A team player who believes in providing world-class internal client service
  • Looking for a work environment that values and promotes camaraderie, collaboration and giving back to the community.

Look ahead. Imagine more. And consider joining the CohnReznick team.

We offer:

  • Endless opportunities to contribute to the 11th largest professional services firm in the US
  • A unique culture that values collaboration in everything we do
  • A team of professionals driven by a sense of excellence, integrity, commitment to lifelong learning, respect for one another, adaptability, and making a difference
  • A network of 2,700 professionals committed to a diverse and inclusive workplace and giving back to the communities in which we live and work
  • Varied career paths supported by strong professional development programs and resources.

Responsibilities will include, but are not limited to:

  • Define and execute a specific SM strategy.
  • Planning, implementing and monitoring social strategy in line with business objectives to increase brand awareness and lead generation.
  • Cultivating new communities, managing branded online communities and channels.
  • Provide relevant content daily while tracking metrics and monitoring relevant conversations.
  • Responsible for writing some original content and developing story ideas
  • Provide recommendations and implement testing and tactics on how to grow followers.
  • Provide recommendations on paid vs. organic social media opportunities
  • Solid understanding of social media universe including YouTube, LI, StumbleUpon, Digg, Reddit, SlideShare, Instagram, Twitter, Facebook, forums, and blogs.
  • Staying abreast of new trends on the space and making recommendations to the business.
  • Understanding of best practices for main B2B channels: Twitter, LI. Including usage of hashtags, frequency, content, etc.
  • Proactively seek new ways to engage our audience across multiple social platforms and champion specific tactics throughout the organization.
  • Continuously analyze performance of social content and engagement initiatives using Facebook Insights, Twitter Analytics and other available metrics; re-evaluate tactics based on metrics and share experiences across the organization and make recommendations.
  • Solid understanding of social media technology including listening and publishing tools, and employee advocacy technologies.
  • Understanding of influencer marketing and how to cultivate opportunities.
  • General understanding of audience profiles for each social media channel.
  • Understanding of how content works on a social web
  • Optimize content for social.
  • Conduct competitive research.
  • Create editorial calendars and syndication schedules
  • Routinely take complicated issues and create concise social media deliverables in a way to resonates with fans, customers, partners and press
  • Keep a pulse on social conversations and social trends in the industry.
  • Strong understanding of and extensive experience in managing social media channels and creating compelling social content.
  • Exceptional demonstrated written and oral communication skills, ability to meet aggressive deadlines.
  • Communicate clearly and professionally at all times with external and internal customers.
  • Accurately handle multiple simultaneous activities on tight deadlines.
  • Web analytics/social listening knowledge and experience in measuring campaign performance and analyzing metrics to support overall social strategy is desired
  • Work mostly as an individual contributor and growing into the role.

Required Skills:

  • Associate's Degree or Bachelor’s Degree
  • Minimum 5-10 years of professional work experience
  • Demonstrated success in building relationship and trust with stakeholders and delivering results through social media.
  • to maintain confidentiality and build, establish and maintain trust and credibility

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