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Social Media Director in Los Angeles, CA


Los Angeles, CA 90001
7w ago


Digital Marketing & Social Media


11 - 15 years

Job Description

About the role

FanDuel Group's digital content team is made up of scrappy, creative thinkers who are dedicated to expanding our brand presence and engaging with sports fans across all social media platforms. As the Social Media Director you will be responsible for bringing FanDuel's voice and brand to life across multiple platforms, and touchpoints in the lives of fans, creating narratives for multiple brands and verticals.

This role is creative meets sports meets data. You will be responsible for developing social media content that entertains and fosters a deep sense of community while growing both brand engagement and driving toward key company KPIs. You will manage a team of associate social media producers and will collaborate closely with FanDuel Group's Video, Content, Design, Commercial, and Marketing teams.

What you'll do

  • Design and build on FanDuel's social media strategy across the Group's portfolio of brand
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Valid through: 2020-2-21

About FanDuel

FanDuel is a web-based fantasy sports game and the largest daily fantasy sports company (as measured by entry fees) in the daily fantasy sports industry. The model consists of traditional season-long fantasy sports leagues being compressed into a free and/or paid daily, and occasionally weekly, game of skill. As of April 2016 most U.S. states consider fantasy sports (including daily fantasy sports) a game of skill and not gambling. FanDuel was launched by Hubdub, a web-based prediction market game company, on July 21, 2009, after taking in $1.2 million in venture capital funding from Pentech Ventures and Scottish Enterprise. In 2010, FanDuel held its first "FanDuel Fantasy Football Championship (FFFC)." The event consisted of 10 users who won entry into the event by winning a qualifying league throughout the NFL season. First place was awarded $25,000 and the total prize pool was $40,000. On January 30, 2013, FanDuel announced that it had closed an $11 million Series C funding round. The round included new investor Comcast Ventures (the venture capital affiliate of Comcast Corporation), along with previous investors Piton Capital, Pentech Ventures, Bullpen Capital and serial investor Richard Koch. In September 2014, the company announced $70 million in Series D funding. The round was led by Shamrock Capital Advisors with participation from NBC Sports Ventures and KKR. Previous investors Bullpen Capital, Pentech Ventures and Comcast Ventures also participated. In July 2015, FanDuel announced a Series E funding round of $275 million leading the company to be valued at over a billion dollars. Shortly after announcing the fundraise, FanDuel acquired sports analytics company numberFire. In September 2015, FanDuel acquired the e-sports focused DFS service AlphaDraft.
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