Social Media & Content Lead

Triple Canopy   •  

Reston, VA

Industry: Professional, Scientific & Technical Services

  •  

8 - 10 years

Posted 61 days ago

This job is no longer available.

#CSL-2899

RESPONSIBILITIES

Lead social media presence on all social channels. Increase the quantity of posts for the company and sub brands. Refine and manage social media best practices and policy. Ensure quality posts and align to company strategy and objectives.

Social Media

  • Develop and execute strategy and calendar aligned to company objectives and themes
  • Build thoughtful campaigns and post regularly
  • Increase visitors to social sites
  • Generate and collaborate with colleagues to post regular content on all channels, including LinkedIn, Facebook, Twitter and website
  • Proactively post fresh content
  • Manage corporate governance and promote social media best practices
  • Ensure all posts are engaging, grammatically correct and on brand
  • Generate weekly analytic reports and make suggestions on improvements
  • Work with creative to create graphics to draw readers in
  • Other duties as assigned

Content (Internal & External)

  • Work with internal teams to uncover content for website, social and internal news
  • Write and edit original content for all communications vehicles
  • Align to key company priorities and strategies, striking a balance with portfolio companies
  • Proactively discover and drive news worthy stories
  • Support collateral development
  • Uncover press release ideas and execution
  • Contribute to internal newsletter and SharePoint content
  • Other duties as assigned

QUALIFICATIONS

  • B.S. degree in communications or related field preferred
  • Minimum 8 years of experience in complex business environments developing marketing and communications strategies and executing against it
  • Strong understanding of branding
  • Strong business communications skills -- writing on brand, appropriate tone, and avoiding risk and boasting
  • Expert in social channels
  • Creative thinker and can tease out news that people want to know
  • Strong collaboration and teaming skills
  • Sound judgement and critical thinking skills