Social Content Creator


$80K — $100K *


More than 4w ago


Less than 5 years of experience

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Job Description

Our Values: Good Enough is Not Enough. Grab an Oar. Be More Human. Play Like a Pirate.

Doing the brave thing is about courage. It’s about never being a spectator. Speaking up with clarity and conviction and kindness. Not hedging our points-of-view with clients or each other. Saying what we think when it’s in the best interest of the idea or the people, even if it’s uncomfortable. Being willing to take smart risks. Making tough decisions without agonizing. And, being transparent and vulnerable in search of the best. This is the expectation for all of us. In turn, we commit to perpetuating a culture where bravery is rewarded and support is always within reach.


As a Content Creator you will create original and highly engaging social content on an everyday basis for our client brands. You will be responsible for trend spotting, ideation, creative development, and execution of social content. The ideal candidate knows how to create content within the rules and etiquette of social platforms including (but not limited to): TikTok and Instagram.


Managing the day-to-day planning of new content independently with guidance from creative directors

Creating 6-10 pieces of original content for our client brands in a week

Creating content that is on-brand, on-strategy, leverages current platform trends and is true to a brands style, voice and aesthetics

Working in collaboration with community managers to engage with the community and provide insights on content performance

Being proactive and quick to take initiative -- can observe a trend and quickly assess if the brand should take part

Finding creative ways to test new content and editing and filming techniques

Actively attending team and clients meetings, presenting your work and ideas

Being available to commute for shoots a minimum of 2 times per week

Plan, concept, shoot, produce and edit engaging content for TikTok and Reels, including trend research and music selection, in collaboration with the community manager.

Develop innovative and impactful influencer collaborations that align with the brand's values and resonate with the target audience

Own ongoing social content creation, including spotting suitable reactive moments for the brands in collaboration with community

Keep up with the latest social media trends such as news, memes, formats, tracks, etc. and find relevant ways for the brand to participate in or leverage them through content


Deep knowledge of social landscape and passion for creating content for consumer brands

Knowledgeable and up-to-date in different social media trends and best practices

Proven ability to create engaging short form content for TikTok and Instagram

2+ years experience working in social media, content creation or similar, with proven examples of successful work.

Demonstrate a strong ability to think conceptually and strategically when building content series. Develop innovative ideas and themes that can be extended into cohesive and engaging content series across social media platforms.

Great writing and storytelling skills: ability to create powerful copies and compelling scripts for videos and multimedia content

Showcase experience in ideating and executing influencer collaborations, aligning with the brand's values.

Able to speak to and report on TikTok and Instagram’s performance

Strong organizational skills to manage multiple content projects and deadlines

Proficient in the Adobe Suite is a plus

Ability to access and utilize equipment to shoot TikToks (i.e. lighting, camera stands, etc.) or be able to access Chiat’s equipment on a regular basis (i.e. Live locally)

All hires must be located in or willing to relocate to Los Angeles to work from our offices hybrid three days a week.

The annual salary range for this role is $80,000-$100,000 and may vary depending on the candidate’s experience. Other compensation includes relocation costs, if applicable. Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick and personal days, Also, you will be eligible (approximately thirty days after you commence employment) to participate in all disability, life, travel insurance plans and programs, retirement plans subject to the terms and conditions of such benefit plans. Please don’t let our posted ranges keep you from exploring this or any other exciting opportunities within TBWA.

This job requires you to have the COVID-19 vaccine. If you have a medical or religious reason for not receiving the COVID vaccine, the agency will engage in a discussion with you about whether there is a viable accommodation that can be provided.

TBWA\Chiat\Day is the American division of the advertising agency TBWA Worldwide. Created in the 1995 merger of TBWA and Chiat/Day, the agency operates offices in Los Angeles, New York City, Nashville, and Mexico City. Prior to the merger, Chiat/Day created internationally notable advertising, including "1984" for Apple Computer, the advertisement that introduced the Macintosh computer. The merger also inspired the creation of the ad agency St.Lukes by Chiat/Day's London office's employees.

TBWA Worldwide is part of the global marketing group Omnicom, with a reputation for more quirky or "disruptive" work. The youngest network in the group's portfolio, TBWA expanded rapidly in the final years of the 1990s and is a competitor to BBDO and DDB. A significant step came in 1998 when the agency absorbed Anglo-French marketing network GGT BDDP.

The current president of the Los Angeles office is Erin Riley; the New York office is headed by Rob Schwartz.
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