Senior Specialist Consumer Insights

Meijer   •  

Grand Rapids, MI

Industry: Professional, Scientific & Technical Services


5 - 7 years

Posted 72 days ago

This job is no longer available.


Currently, Meijer is looking for a Senior Specialist Consumer Insights. As part of the Customer Strategy department, the Experience Design team plays a key role in infusing the voice of customer into innovation and new experience design initiatives.

The Sr Specialist, Consumer Insights will be responsible for guiding the process of continuous innovation and co-creating future-facing experiences in collaboration with cross-functional business teams. By representing the needs of our current and future customers, the Sr Specialist, Consumer Insights will be responsible for influencing business case development and prioritization for new physical, digital, service offerings for our customers.

Key Deliverables:

  • Guides customer experience innovation across all touch points – our experience, our service, our voice and promise to customers - enabling Meijer to operate as a seamless customer-first organization.
  • Guides customer strategy, innovation and epic creation at the portfolio or enterprise-level.
  • Is equally focused on building relationships with current and future customers.
  • Is a steward and leader of customer-led innovation and design at Meijer and provides clear and consistent leadership within the organization.
  • Is actively involved with cross-functional executive leadership – providing business updates, consumer insights, strategic planning support and consultation
  • Fosters a collaborative culture, working objectively on our customers’ behalf to inform and facilitate experience design, delivery and on-going optimization.
  • Brings voice of customer into our prioritization and capital decision-making.
  • Leads the development of learning plans with our business partners to establish clear objectives and deliverables with a focus on actionable strategies and insights to improve customer experience and business performance.
  • Leverages and/or leads ongoing trend watching and brand equity and competitor tracking.
  • This job profile is not meant to be all inclusive of the responsibilities of this position; may perform other duties as assigned or required.

This job profile is not meant to be all inclusive of the responsibilities of this position; may perform other duties as assigned or required.


  • Bachelor’s degree, Master’s preferred.

  • 5-10+ years of experience in experience design and insights.

  • 5-10+ years of experience in marketing, branding, business, customer service.

  • Experience leading innovation across channels and touch points.

  • Experienced in working at all levels of the organization.

  • Experience in leading large cross-functional teams.

  • Can independently and effectively design and manage multi-phased/complex innovation and insight engagements

  • Proficient with a wide array of qualitative and quantitative research methods

  • Experience with large and small group facilitation, innovation, experience design, research techniques and storytelling

  • Excellent ability to interpret, synthesize and translate from multiple data sources into actionable opportunities and experience design

  • Experience tailoring communications to different audiences and communicating to multiple stakeholders at varying levels of the organization

  • Proven experience in technical, creative and business writing ability, as well as excellent storytelling and presentation skills.

  • Proven collaboration, consulting, planning and project management skills

  • Effective leadership and creative problem-solving skills

  • Enjoys working in a fast-paced, innovative environment

  • Imaginative, enthusiastic, courageous and comfortable with change

  • Advanced knowledge of customer data measurement and methods.

  • Advanced knowledge of research and insight practices and methods.

  • May require limited travel

  • Strong PC skills, mobile, tablet skills.