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Senior Product Marketing Manager, Enterprise Growth in Mountain View, CA


Mountain View, CA 94035
4w ago


$100K - $150K*


Brand Marketing & Management


5 - 7 years

Job Description

Coursera was founded by two computer science professors at Stanford with a vision of providing life-transforming learning experiences to anyone, anywhere. It is the world's largest online learning platform for higher education. 190 of the world's top universities and industry educators partner with Coursera to offer courses, Specializations, and degrees that empower over 40 million learners around the world to achieve their career goals. Over 1,800 companies use the company's enterprise platform Coursera for Business to transform their talent. Coursera is backed by leading venture capital firms such as Kleiner Perkins Caufield & Byers, New Enterprise Associates, GSV Capital, International Finance Corporation, Laureate Education Inc., and Learn Capital.

Coursera for Business provides companies, governments and universities around the globe with skill development programs to help them thrive and stay competitive in a digital world. The Coursera consumer ecosystem

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Valid through: 2020-3-18

About Coursera

Coursera /k?r's?r?/ is a venture-backed, for-profit, educational technology company that offers massive open online courses (MOOCs). Coursera works with universities and other organizations to make some of their courses available online, offering courses in subjects such as physics, engineering, humanities, medicine, biology, social sciences, mathematics, business, computer science, digital marketing, and data science, among others. The current phase of business development is focused on user acquisition. Currently some of the courses are available for free. A list of ways to generate revenue includes verified certification fees (started in 2012 as Signature Track), specialization in areas of expertise. Other possibilities include introducing students to potential employers and recruiters (with student consent), tutoring, licensing, sponsorships and tuition fees. As of 2012 Coursera was reported to have 1.5 million students signed up for its programs serving at 100 online courses. In September 2013, it announced it had earned $1 million in revenue through verified certificates that authenticate successful course completion. As of December 2013, the company had raised $85 million in venture capital. John Doerr suggested that people will pay for "valuable, premium services." Any revenue stream will be divided, with schools receiving a small percentage of revenue and 20% of gross profits. In January 2013, Coursera announced that the American Council on Education had approved five courses for college credit. As the journalist Steve Kolowich noted, "whether colleges take the councils advice, however, is an open question." The courses that were recommended to degree-granting institutions for college credit are:
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* Ladders Estimates