Senior Product Marketing Manager

5 - 7 years experience  • 

Salary depends on experience
Posted on 03/21/18
Raleigh, NC
5 - 7 years experience
Salary depends on experience
Posted on 03/21/18

Responsibilities:

  • Develop product positioning and messaging that differentiates CloudBees DevOptics in the market
  • Product launch – plan the continuous launch of new products and feature and manage the cross-functional implementation of the plan
  • Packaging and pricing - Establish the best mix of features to drive adoption and match with pricing that is user-friendly, easy to understand and value-based
  • Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products
  • CloudBees product and subject matter expert - represent CloudBees in online communities (social media), industry events, webinars, speaking opportunities, with industry analysts and with technology media
  • Market intelligence – be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them
  • Demand generation – help develop the strategy and contribute to the marketing programs that drive demand for your products

 

Qualifications:

  • 5+ years of enterprise software product marketing experience with at least 2 years experience in a field facing role
  • Very strong written communication skills with proven focus on content for senior IT management
  • Experience with business intelligence (BI), machine learning, application performance monitoring or predictive analytics
  • Social media savvy – active in technical communities and online social media
  • A technical background or demonstrated marketing to highly technical users and buyers
  • Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties
  • SaaS / content-centric marketing experience in a subscription-based business
  • Bachelor’s in Marketing, Information Systems, Computer Science or equivalent, MBA preferred
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