Senior Product Manager, Advertising at Safran in Brea, CA

Job description

The Senior Advertising Product Manager will be responsible for defining the vision, strategy, and roadmap that will launch and grow our Inflight Entertainment and Connectivity advertising platform. They'll build advertising products that appeal to airlines, deliver value to advertisers, and earn revenue for the Company.

Complementary description

Duties and Responsibilities:

 Be the Domain Expert in digital advertising from an experience and ad operations standpoint

 Ensure SPI has an industry-leading strategy and roadmap as it relates to ad tech and mass personalization

 Define advertising capability and placement within the inflight entertainment user experience

 Define the advertising operations needed within SPI to ensure sustainability of the ad platform

 Bring to market tools that enable our advertisers (retailers and brands) to plan, buy, and report on their campaigns

 Manage 3rd party development relationships, deliverables, schedules

 Drive platform development with a team of world-class engineers, product designers, and cross-functional partners

 Integrate usability studies, research and market analysis into platform requirements to enhance user satisfaction

 Define and analyze metrics that inform the success of products

 Understand the IFEC, Consumer Technology, and Entertainment Technology market

 Understand our strategic and competitive position and deliver products that are recognized best in the industry and capture the voice of the customer

 Maximize efficiency in a constantly evolving environment where the process is fluid and creative solutions are the norm

Job requirements

 Bachelor's Degree in Business, Marketing or equivalent experience in a related field

 5+ years of experience working in eCommerce, Marketing, Advertising, or Product Management

 Experience in advertising, e-commerce, multi-sided-marketplaces, or digital media products

 You might have experience as a marketer running advertising campaigns or having worked in an agency environment

 Familiarity with the dynamics of large variable marketing spends

 Knowledge of Product management tools such as A-Ha, JAMA, and JIRA a huge plus