This role is responsible for leading the energy storage business unit to define and execute product line strategies and growth plans for modules and sub-systems for our wind energy segment. The position focuses on developing an intimate understanding of the market, building value-added relationships with target customers and working with a global team of Sales and Field Applications professionals to expand business with new and existing customers
This individual is responsible for managing our wind product portfolio and strategy; and achieving the revenue and profit goals of the business unit.
Strong technical and business background in electronics, power management or energy storage.
Outstanding leadership skills, a strong sense of urgency and the drive to succeed in a highly competitive market.
Critical thinking skills and the ability to think tactically and strategically.
A track record of proven success in marketing and product management positions, including the development and successful execution of strategic and tactical business plans.
Lead the business unit teams (Engineering, Applications, PM, etc.) to define new products, establish product roadmaps consistent with customer needs and select new products for development among numerous investment opportunities.
Develop and lead the execution of the wind market segment and product strategies for customers to achieve revenue and profit goals.
Establish effective marketing plans and achieve product line growth plans.
Build cooperative relationships with Global Sales, Engineering, Operations, and other Product lines.
Achieve revenue and profit goals for the energy storage product lines.
Develop pricing strategies to achieve market penetration and profit objectives.
Develop revenue and unit volume forecasts based on market trends, customer input, etc.
Represent the business unit in contract negotiations with key customers.
New Product Development
Identify, recommend and drive new product development opportunities based on customer needs, market trends, business unit strategy and financial analysis.
Define innovative product attributes to create product differentiation and system solutions that leverage Maxwell energy storage cells to solve customer problems.
Collaborate with target customers to share product and technology roadmaps and ensure consistency between internal development plans and customer needs.
Develop and execute launch plans for new product introductions.
Develop and manage specific product families in support of our wind market segment strategy.
Manage the life-cycle of the product portfolio and individual product families from introduction and growth to end-of-life.
Support demand forecasting and inventory planning based on inputs from Sales.
Market Knowledge / Experience
Experience in marketing, product management, strategic business planning, and new product development;
Intimate knowledge of the wind turbine application, familiarity with pitch control systems and eco-system manufacturer is a plus.
Proven success in marketing, new product development, and product & technology management.
Proven experience working with customers on design, business strategy, and product roadmaps.
Experience: Possess at least 5 years of demonstrated success in the electronic industry in similar positions. Candidates should have a strong technical background and experience leading a team of product and application professionals. The candidate must demonstrate good business sense, critical thinking skills, outstanding leadership and interpersonal skills, and a strong desire to succeed.
Education: Bachelors and/or Master Degree in Electrical Engineering. MBA preferred.