Senior Marketing Product Manager

$120K - $156K ($100K - $130K base + 20%)
Posted on 06/06/18
Confidential Company
Chicago, IL
8 - 10 years experience
Automotive.
$120K - $156K
($100K - $130K base + 20%)
Posted on 06/06/18

Senior Marketing Product Manager - Company location: Kansas

Top 5 Must Haves for the Ideal Candidate:

 

?        Ten years of Marketing leadership experience

?        Ability to travel up to 25%

?        Success in leading a sales and marketing workforce

?        Product Management life cycle experience

?        Bachelor degree in Marketing or related field

Requirements:

?        At least seven years of experience marketing consumer products to the retail industry, background with the automotive aftermarket preferred.

?        Experience in strategic planning, project management and execution with measurable results.

?        Knowledge and experience in new product development to include: offshore sourced goods, planning, design and execution.

?        Excellent human relations skills to work with all levels of corporate personnel, especially marketing and sales management and project engineers. Able to foster a teamwork philosophy.

?        Excellent analytical skills, able to use various computer-based analytical tools, databases and spreadsheets.

?        A pro-active, enthusiastic leader and team builder, who understands the importance of open communications and through them, establishes a loyal, effective, cohesive team.

?        A cooperative personality, which welcomes the involvement of peers and analyzes new ideas without defensiveness.

?        A self-starter with a high degree of energy, creativity, and curiosity.

?        The polish, self-confidence and ability to communicate effectively both orally and in writing.

?        Polished sales skills. Comfortable making headquarter calls on major retailers.

 

Responsibilities:

?        Develop integrated marketing campaigns tied to achievement of our business and financial goals.

?        Provide comprehensive analysis of consumers, customers, and competition.

?        Provide collaborative leadership to direct reports and nurture their professional development

?        Develop growth initiative, including a 3 year product development roadmap, and annual new product introductions.

?        Review performance against operating plans and standards, providing reports to the Chief Marketing Officer, and subordinates on interpretation of results and approve changes in direction if necessary.

?        Lead the commercialization process to ensure launch and achievement of vitality goals.

?        Ensure pricing strategy and gross margin strategy consistent with Company goals and objectives.

?        Work with sales and marketing staff to evaluate industry trends and opportunities for new and innovative products, and marketing strategies.

?        Leadership in key customer line reviews and participation in team selling.

?        Work closely with the Engineering Department to assure that all new products are designed and engineered to maximize market opportunities. 

?        Develop category management strategies that provide actionable shopper insights and competitive advantage.

?        Assure the proper development of advertising and collateral materials and the management of associated support agencies.

?        Manage the development of a specific brand of Automotive Products brands

?        Ensure a consistent flow of new products and the maintenance and control of existing products.

?        Assure proper development of merchandising and strategies.

?        Develop market research initiatives.

?        Make headquarters sales calls with the sales managers as necessary.

 

Location & Compensation:

A meaningful compensation package will be developed for the successful candidate that includes a base salary, along with performance-based bonus. This position is located in the Midwest (Kansas) and includes relocation assistance. 

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