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Senior Director, Marketing Planning and Strategy at Walmart in Hoboken, NJ



$100K — $150K *


Brand Marketing & Management


Less than 5 years

Job Description

What you'll do

Senior Director, Utilization and Retention (CRM) - Walmart+ Walmart has always understood the importance of putting the customer first, from everyday low prices to ongoing omni-channel innovations, we serve 95% of America. Our customers rely on Walmart to save money and live better. With the launch of Walmart+ we will enable them to maximize those savings even more, so they can get the best out of life. We are building a best in class marketing organization that is tasked with converting Walmart customers into Walmart+ members and continuously delivering value to them. The team is structured along the lifecycle of a member, from awareness to trial and then to utilization and retention.

This role will lead the organization in charge of driving member retention and lifetime value. Primary responsibilities include: Strategy and execution Develop an overarching strategy to drive trial and utilization of Walmart+ features and benefits, with special focus on

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Valid through: 7/17/2020

About Walmart

Wal-Mart Stores, Inc., doing business as Walmart, is an American multinational retailing corporation that operates as a chain of hypermarkets, discount department stores, and grocery stores. Headquartered in Bentonville, Arkansas, the company was founded by Sam Walton in 1962 and incorporated on October 31, 1969. As of January 31, 2017[update], Walmart has 11,695 stores and clubs in 28 countries, under a total of 63 banners. The company operates under the name Walmart in the United States and Canada. It operates as Walmart de México y Centroamérica in Mexico and Central America, as Asda in the United Kingdom, as the Seiyu Group in Japan, and as Best Price in India. It has wholly owned operations in Argentina, Brazil, and Canada. It also owns and operates the Sams Club retail warehouses.
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