Senior Director, Customer Success Broadcast Measurement / Data Analytics

Confidential Company  •  Los Angeles, CA and New York, NY

8 - 10 years experience  •  Online Advertising & Marketing Services

$132K ($120K base + 10%)
Posted on 08/01/17 by David Honig
Los Angeles, CA
8 - 10 years experience
Online Advertising & Marketing Services
$132K
($120K base + 10%)
Posted on 08/01/17 by David Honig

OVERVIEW:

The Senior Director, Customer Success Broadcast Measurement / Data Analytics will play the role of creating the trusted advisor relationship and driving this culture in their team. They oversee and guide the work efforts we execute with our client’s customers.  The Senior Director, Customer Success Broadcast Measurement / Data Analytics  are responsible for understanding how the customer’s business works and anticipating how the platform and support can best deliver against this vision.  Often this requires out of the box thinking that pushes our typical product delivery to something more creatively focused on the customer’s situation. The Senior Director, Customer Success Broadcast Measurement / Data Analytics will develop and guide a broader team to execute with this vision in mind.

ABOUT YOU:

The Senior Director, Customer Success Broadcast Measurement / Data Analytics leads the way in driving usage, adoption and advocacy of  Software platform at every step in the relationship

  • Capable of balancing rolling-up-sleeves to get work done (i.e., has the desire and ability to get “hands on”) with delegation so that team member has clear roles, responsibilities, and is held accountable to our standards
  • Demonstrated ability to think strategically and “big picture” to help customers solve their toughest marketing and business challenges
  • Strives to be a positive mentor / coach and role model to their team members, playing an active role in developing the team’s growth
  • Excellent communication (both verbal and written), interpersonal, and managerial skills
  • Ability to build “trusted advisor” relationships with VP level and higher executives at Fortune 500 customers by demonstrating thought leadership in research, analytic, marketing, media and category knowledge
  • Ability to analyze and interpret complex sets of data and information and turn them into actionable insights
  • Ability to manage/negotiate customer expectations and trade-offs, sometimes under tight deadlines, and the ability to multi-task; Strong conflict management skills
  • Strong desire and appreciation for being part of a growing team that:
  • Supports one another and works as partners
  • Strives to go the extra mile and over-achieve
  • Recognizes and rewards strong performers
  • Is committed to company and personal growth and development
  • Thirst for learning and to build a strong foundation for long-term career growth and success
  • 8 – 12years of experience, Customer or Agency side; Proven track record of successfully managing high performance teams
  • Graduate degreepreferred

Specific depth in the Entertainment Vertical:

  • General desire to push forward a best in class measurement platform as a thought leader while the way consumers watch TV changes dramatically
  • Experience in analytics from both the Ad Sales (selling/positioning TV ads to brands) as well as Promotion (launching TV shows) side of the Television business is desired
  • Ability to go customer facing as well as provide input for the product team leaders as they advance the data and technology used to serve Marketing Evolution customers
  • 5+ years of experience in television analytics across various types of data sets such that you know the strengths and weakness of each – including but not limited to comScore/Rentrack, Nielsen, STB, OTT and SmartTV data feeds

Responsibilities:

Some specific responsibilities include:

  • “Own” senior-level customer relationships and deliver value on the project that will build repeat business within the TV/Entertainment vertical, and the willingness to pass  along to their peers/colleagues/friends/networks as a best in class Marketing ROI software solution
    • Be cognizant of how the software fits into the overall business/marketing decision making process
    • Ensure project execution team is aligned and thinking about the customers overall business as they analyzing and structuring deliverables
    • Create confidence in the Director and project team so that the team is also seen as trusted advisors
    • Keep tabs on your customer’s business and industry to ensure you are thinking about how our research can address relevant and timely issues
    • Must be able and willing to “get into the weeds” when issues arise AND provide a “big picture” view
  • Oversee the team delivering the project to ensure all work is delivered at the highest quality and on time
    • Ensure overall budget stays on track and help manage customer expectations
    • Partner with Director to evaluate when to sit in key meetings/potentially lead key conversations when it is appropriate
    • Promote and support flawless execution by the team
  • Participate in expanding relationships for current customers and support thesalesteam during the final stages of selling new business
    • The AVP should then leverage this great work with each individual customer to expand the business through this network
    • Act as a trusted advisor and high-level strategic leader in key business development meetings with new customer prospects
    • Assist VPs and Project Architect teams to price and scope new projects and develop final proposals
    • Identify new business opportunities with existing customers and work closely with executive team to proactively expand partnerships

ABOUT MARKETSEARCH:

MarketSearch is a nationally networked executive search firm whose sole area is marketing, advertising and marketing communication. Our clients are constantly providing us with a wide variety of advertised and unadvertised positions to be filled and look to our expertise in filling them. Because of our ability to provide who our client is looking for, our services are paid by the client, not by you. If you are seriously looking for your ideal position in marketing or advertising, we are seriously looking forward to finding that position for you. Every member of the MarketSearch team has an extensive background in these areas enabling us to provide you with guidance and support when seeking and filling positions. Send us your resume for future reference. Contact us . Our list of available positions has grown in the time it has taken you to read this.

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