? Directs the development of company marketing and business development programs for image PRESS and VarioPrint cutsheet production black-and-white and color engines and PRISMA/EFI workflow products to promote them through Company saleschannels, industry experts, analysts and media.
? Responsible for assessment of existing and potential markets, coordination of technical product development, development of product strategies, definition of promotional activities and product launch.
? Mainly responsible for US market but need to supportmarketing activities in Canada, Mexico and Latin America.
? Activities may include salessupport; product advertising/promotion; planning, developing, and implementing channel programs and industry events; and directing the development of company market requirements for specific products or product lines.
? Manages a team of six which includes selection, development, and evaluation to ensure the efficient operation of the function.
? Minimum of 10 years of related experience, ideally working within the Production Printing industry
? Bachelor?s Degree or equivalent experiencerequired
? Management experiencerequired
? Well-established and sophisticated communication skill sets as one of Company senior marketing representative.
? May require considerable travel (up to 30%); valid driver's license and acceptable driving record necessary. Additionally, because this position requires driving for company business as an essential function of the job, candidate must remain in compliance with company safety guidelines and policies.