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Search Engine Marketing Manager in New York, NY



$80K - $100K*


Digital Marketing & Social Media


Less than 5 years

Job Description

About you:

SmartAsset is looking for a results-driven Search Marketing Manager to oversee the strategy and execution of our campaigns on Google and Bing. The right candidate will be a direct response marketing expert fluent in performance marketing KPIs and obsessed with data analysis. They will understand how to assess PPC strategies at both a macro and micro level, employing advanced tactics to capture high-intent traffic and optimize continuously to greater scale and profitability.

The right candidate will have 4-5 years of experience managing PPC campaigns in a direct response setting, either for an ecommerce or lead generation company. He or she will be 100% focused on driving conversions efficiently and will be responsible for executing strategies to hit aggressive growth targets.


  • Develop, execute, and monitor initiatives to increase conversions, revenue and profitability from paid search
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Valid through: 2020-5-19

About SmartAsset

SmartAsset is a personal finance technology company headquartered in New York, New York that uses financial modeling to power advice on major financial decisions. The company provides personalized, automated answers to complex financial questions, such as How much house can I afford? SmartAsset started with home buying and has since expanded to include tools for refinancing, student loans, retirement, life insurance, banking, credit cards and startup economics. SmartAsset also provides credit scores and credit monitoring through the SmartAsset 360 product. They regularly release research studies featuring data analysis on topics like Best Cities for Women in Tech and Most Affordable Places to Live. SmartAsset launched in July 2012 by CEO Michael Carvin and CTO Philip Camilleri as a Y Combinator startup company. SmartAsset has raised $7.6 million in funding. Investors include Y Combinator, Javelin Venture Partners, North Bridge Venture Partners, Denis Grosz, SV Angel, Brendan Wallace, Quotidian Ventures and others.
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