Saint Louis, MO
5 - 7 years
Posted 242 days ago
1: Strategy: Develops and executes ongoing strategy for qualifying donors and blood drive sponsors to ensure retention, growth of donor contributions and blood drive sponsorships, as well as recapture from previous donors and sponsors. Works collaboratively with other departments and Development staff to create solicitation strategies matching the objectives of the organization and interests of the donor/sponsor/prospect. Partners with regional leadership and Donor Recruitment staff on blood sponsor recruitment strategy.
2: Fundraising and Blood Sponsorship Targets, Portfolio Management: Manages an assigned portfolio of donors, sponsors and prospects with intent to form deep relationships. Responsible for minimum annual fundraising and blood unit collection goals tied to segmented or blended portfolio as specified in performance standards, including both renewable/recaptured gifts and new incremental revenue. Develop donor management plans for entire portfolio resulting in strategic, knowledgeable and complex asks. Personally solicits assigned donor portfolio through face to face visits, including preparation of personalized materials. Revenue target may increase due to major domestic disasters. Responsible for achieving blood collection goals by 1) securing commitment from an executive or other sponsor decision maker to organize multiple blood drives throughout the year, which facilitates that account manager “booking” blood drives on specific dates with the sponsor’s blood drive coordinator and 2) work collaboratively with the executive/sponsor decision maker, Red Cross account manager and sponsor blood drive coordinator to ensure sufficient sign-ups are attained to successfully execute the blood drive.
3: Prospect Development: Implements programs/activities to cultivate, solicit and steward targeted prospects/donors, with an emphasis on maximizing revenue and blood unit collections for the American Red Cross. Works with community Board members and other leadership volunteers to identify, cultivate, solicit and steward appropriate donors and blood drive sponsors. Reports all donor and sponsor activity in Salesforce in a timely and accurate manner.
4: Relationship Development: Develops ongoing relationships with major donors for the benefit of the American Red Cross. Accountable for cultivating relationships for individual fundraising, organizational fundraising or both as outlined below:
a. Individuals: Cultivates relationships with individual donors personally and by supporting volunteer leaders in peer-to-peer outreach (if appropriate), using giving societies such as the Tiffany Circle as a key program.
b. Organizations: Cultivates, solicits and stewards support from corporations, foundations and community and educational organizations to meet annual fundraising goals within their Regions.
5: Other: Participates in disaster relief fundraising as appropriate. May oversee and have responsibility for staff development.
6: It is the responsibility of all Red Cross staff members to recruit, train and work with volunteers and to treat all clients, volunteers, guests, and other employees in a courteous and respectful manner at all times while maintaining a cooperative atmosphere for everyone. It is expected that each member of the regional management team will work with a volunteer counterpart to ensure key volunteers are utilized and ensure depth within the function.
Education: Bachelor’s degree or equivalent experience required. Advanced degree highly desirable.
Experience: Minimum five years sales and/or fundraising experience required. Proven experience in developing strategies for donor retention growth and recapture and proven success with complex requests is required..