Regional Account Executive

Viamedia   •  

Cincinnati, OH

Industry: Professional, Scientific & Technical Services


5 - 7 years

Posted 148 days ago

This job is no longer available.

JOB SUMMARY A Regional Account Executive with Viamedia should be detail oriented with strong organization skills. The expectations of this position are to focus on selling advertising to local and regional major accounts across multiple products which will include traditional television, various online products, advanced advertising solutions and programmatic television. The Regional Account Executive will need to maintain a professional image and a strong commitment to customer satisfaction, both internally and externally. A top priority of this position includes the execution and delivering expected quotas of both traditional television and digital media. ESSENTIAL FUNCTIONS OF POSITION INCLUDE, BUT ARE NOT LIMITED TO THE FOLLOWING*

  • Accountable for multiple budgets including traditional video and digital solutions.
  • A focus on prospecting our designated market area for major account full market spenders.
  • Upsell existing key account advertisers, while driving retention and new business.
  • Ability to identify clients’ marketing budgets and move incremental revenues to Viamedia’s cross platform solution, while protecting revenue shares within traditional video and our digital products.
  • Creating innovative multimedia recommendations that integrate both branding and proof of performance strategies.
  • Reviewing of account list, forecasting, pipeline and digital metrics with their manager on a weekly basis.
  • Network within the local community, and to a broader audience as it relates to our digital offerings.
  • Attend and complete all aspects of sales training programs.
  • Positive and professional demeanor representative of the best in Viamedia.
  • Consistent sales performance versus goal for all revenue lines of responsibility.
  • Work ethic representative of the best in Viamedia.
  • Consistent sales performance versus goal for all revenue lines of responsibility.


  • Bachelor’s degreepreferred or equivalent of a minimum of Five (5) years digital sales experience (local/regional/national)
  • Three years in cable, broadcast (or other media) direct sales experience
  • Excellent written and oral communication skills
  • Knowledge of digital sales and marketing preferred
  • Multi-screen display/video/OTT, social and search knowledge or experience is preferred
  • Adept at creating new revenue opportunities from synergies between traditional video, interactive sales
  • Agency experiencepreferred
  • Knowledge of the application of ratings in a DMA preferred
  • Strong attention to detail, ability to multi-task and follow-through projects to completion
  • Strong presenter and communicator with internal and external customers and partners
  • Must be able to communicate clearly and effectively by telephone, in writing, and in person
  • Must possess a Valid Driver’s License and current State-minimum Automobile insurance coverag