$150K — $200K *
The Product Marketing Manager will ensure there is a clear and compelling marketing message including investment process, portfolio positioning and rationale for each covered portfolio, especially as it relates to solving for the investment challenges of U.S. Institutional and Retail clients. This individual will work closely with other U.S. Marketing colleagues and act as a liaison on marketing specific matters, collaborating with Franklin Templeton’s Specialized Investment Managers’ marketing organizations and Global Advisory Services (“GAS”) Central Marketing Operations area.
The individual will also need to liaise effectively with Product teams, Product Specialists, Compliance and other departments to deliver content and address other potential issues. Key to success in this role will be the ability to think outside of the box about marketing more complex strategies, as well as the ability to act nimbly and re-focus quickly as business needs evolve.
The Product Marketing Manager for U.S. strategies will act as the central marketing authority for those relevant strategies and therefore must have a strong understanding of the markets relating to their respective strategies. They must be perceived as a credible source of investment related information pertaining to their covered strategies and must have a thorough understanding of all content available and or necessary to be developed in support of assisting U.S. Sales in selling and in promoting the respective strategies.
The Product Marketing Manager will report to the Senior Marketer and will be a member of the Investment Marketing group for U.S. Distribution’s Marketing organization and will primarily interact with Franklin Templeton’s U.S. and product specialist organizations, the relevant Specialized Investment Managers’ marketing and product specialist teams, and colleagues within the respective U.S. Marketing’s Client Marketing and Integrated Marketing teams.
What are the ongoing responsibilities of a Product Marketing Manager?
What ideal qualifications, skills and experience would help someone to be successful?
Experience & Qualifications
Valid through: 6/30/2021
$80K — $100K *
4 days ago