Job Summary:
At Pushpay, our vision is to build world-class giving and engagement solutions that help organizations achieve their missions. As a Product Marketing Manager, you will play a key role in delivering on that vision, putting our customers at the center of all your efforts. The ideal candidate is a team player with a bias for action and a proven track record of successfully bringing products and features to market.
In this position, you will be responsible for driving long-term product marketing strategies, increasing customer success, and achieving company growth goals for our pioneering SaaS solutions, services, and ancillary products.
Duties/Responsibilities:
- Work collaboratively with leadership, product teams, sales, and support teams to achieve key outcomes and create the best experience for customers and prospects
- Create a go-to-market strategy for your product line to increase market success and achieve company goals
- Define compelling and differentiated messaging and ensure our stories are powerfully and consistently communicated across all channels, including our website, sales teams, partners, and collateral
- Lead with data, leveraging insights and analysis of the market, competitors, and customers to drive GTM strategy
- Create acquisition and cross-sell demand by integrating product marketing materials into the segment and online marketing efforts
- Successfully and consistently manage product launches, feature releases, product positioning, and other inflection moments for the product
- and other inflection moments for the product
- Develop compelling content in collaboration with internal stakeholders that will enable sales and drive customer engagement and conversion
- Function as a key thought leader and influencer for your product
- Lead other key initiatives to drive growth
Required Qualifications:
- Bachelor’s Degree in Marketing, Communications, Business, or related field
- 4+ years of experience in product marketing, marketing and/or product management experience, preferably in the B2B space
- Successful track record of shaping product marketing strategy and successful GTM outcomes
- Revenue marketing mindset and proven success in driving bottom-line growth
- A customer-centric view with a passion for gaining customer insights and translating insights into strategies
- Strong project management skills with the ability to juggle multiple projects and consistently meet deadlines and objectives
- A consummate team player with whom everyone wants to work
- Excellent cross-functional collaboration skills with teams from product, sales, customer success and support
- Effective communicator who easily moves between multiple audiences and across teams, from C-level to entry-level, internal and external