We’re looking for an experienced Product Marketing Director to lead a team of product marketers working on consumer experiences for televisions, sound bars, and VIZIO services. The PMM Director is responsible for influencing early stage product development, leading go-to-market strategy, and responsible for customer centric business decision-making across functions working closely with Product
(PM, Engineering, Design) as well as Operations (Mar-Com, Sales, Business-Development, Legal, and Finance).
What You Will Do
- Build, lead and support a high-performing team of product marketers by
- managing team performance, growth, and career development
- Partner with the Product organization to influence product, business and
- marketing strategy through the perspective of audience development, positioning
- and value proposition frameworks
- Lead go-to-market strategy for product portfolio including televisions, sound bars
- and Platform services including new product introduction and in-market growth
- Drive organizational health and effectiveness by continuously improving process
- and community-building across the broader Product organization
- 15+ years experience in B2C product marketing, specifically for hardware products
- 7+ years team leadership experience, people management and cross-functional
- High attention to detail and proven ability to manage multiple, competing priorities
- Best-in-class oral and written communication skills, with demonstrated
- experience to positively and creatively influence strategy and direction
- Experience launching Consumer Electronics products distributed through big-box
- retail channels
- Prior experience with press and media
- Advanced qualifications in business and go-to-market strategy
We are Beautifully Simple.
Headquartered in Irvine, California, VIZIO is a leading HDTV brand in America and the #1 Sound Bar Brand in America. VIZIO's mission is to deliver high performance, smarter products with the latest innovations at a significant savings that we can pass along to our consumers. Our loyal following and industry-wide praise continues to grow as we redefine what it means to be smart.