Your day-to-day activities in this exciting and ever-changing role will include but are not limited to: product development, product launch, sales training content creation, customer collateral, surgeon and customer education for products and procedures, sales support, key opinion leader development, and market data analysis. You should have a clear understanding of marketing principles, superior project management skills and excellent communication skills.
CONMED is a leader in medical technology. We empower healthcare providers worldwide to deliver exceptional outcomes for patients. If you are committed to making a difference and delivering exceptional results, you'll find a group of people here that shares your passion for meaningful work. You'll be supported by a leadership team that promotes engagement through professional development, new challenges and growth opportunities over the course of your career. Come inspire us through your dedication, creativity and exceptional performance - we'll do the same for you!
What You'll Do:
- Develop and execute product positioning and branding strategy resulting in CONMED products becoming the standard of care in the Surgical Energy Market
- Initiate and coordinate product launches, executing activities in collaboration with Clinical, Sales and Research & Development teams
- Work with Sales, Marketing and financial team members to create and implement pricing/financial programs
- Maintain and distribute competitive information to field sales and management
- Create promotional, educational, clinical and other support programs and materials. Evaluate the effectiveness of such programs and drive improvements
- Develop and update competitive intelligence and establish product positioning, sales force training and education that incorporates competitive intelligence
- Develop close surgeon relationships and new key opinion leaders for the benefit of CONMED
- Responsible for management of assigned expenses within budget
- Normal office conditions with 25-40% travel (including international and some weekends)
What You'll Bring:
- Bachelor’s Degree or equivalent required; MBA preferred
- 5+ years related experience in successful marketing and/or sales roles in the medical device industry
- Strong knowledge of surgery, with surgical energy application preferred
- Ability to lead and contribute to interdisciplinary teams with demonstrated results
- Proven ability to execute projects within timeline and budget
- Demonstrated strong organizational and communication skills
- Demonstrated ability to build relationships with sales teams and physicians
- Thorough knowledge of relevant anatomy, surgical procedures and clinical needs
- Thorough knowledge of surgeon and sales education process
- Must have working knowledge of Microsoft Office including Word, Excel and PowerPoint