Product Manager, Digital Asset Management in Vienna, VA

$80K - $100K(Ladders Estimates)

Capital One Financial Corporation   •  

Vienna, VA 22183

Industry: Finance & Insurance

  •  

Less than 5 years

Posted 54 days ago

What you'll do:


Define and lead the execution of Digital Asset Management strategy and roadmap to support the objectives of business segments


Provide authoritative, inspired, and well-informed DAM subject matter expertise, and serve as a thought leader for incorporating DAM functionality into business initiatives


Integrate Digital Asset Management into the enterprise content management ecosystem for seamless use for both internal and external marketing channels used across the organization


Promote proper use and interdepartmental collaboration for maintaining, governing, and managing access to an extensive repository of marketing assets


Manage and prioritize the DAM product backlog to maximize business value, speed, and quality while making the best use of development team resources


Serve as the first level of acceptance of products and features designed and developed by the team


Work across lines of business with cross-functional teams who publish customer-facing content on our digital platforms to create (and advocate) an enterprise-wide content curation and reuse strategy.


Develop relationships with internal customers and position yourself as a valued, strategic consultant, thought leader, and partner within the domain of content organization and scalable content management.


Contribute to the development and execution of an enterprise wide content marketing strategy that leverages multiple systems (CMS, WCM, DAM, etc) to form a world-class, integrated content marketing platform.


Manage enterprise-wide content taxonomy and strategy for leveraging taxonomy to support intelligent content experiences across channels.



What we're looking for:


You know how business, creative, and technical teams work together and are comfortable collaborating across disciplines.


You've successfully aligned multiple teams (some with differing perspectives) around a vision while bringing them along the journey.


You have a background in syndication, dynamic content, and personalization and the possibilities excite you


At one point in your career, you've been in the weeds in content and understand the perspectives of content creators.


Content modeling makes all the sense in the world to you


You understand content marketing and how it can be seamlessly deployed across channels.


You are comfortable defining a new role and the possibilities that it entails


Comfort working in white space/ambiguity and finding the path through it


Ability to pivot while staying focused on making progress towards a larger vision



Basic Qualifications:


Bachelor's Degree or MIS or military experience


At least 3 years of experience with enterprise content management systems


At least 3 years of experience with data taxonomies


At least 1 year of experience with DAM, DMP, tag management and data collection systems



Preferred Qualifications:



Master's Degree in MIS or marketing


1+ year of experience with Bloomreach, Nuxeo, Bynder


1+ year of experience managing data used in real-time personalization


At this time, Capital One will consider sponsoring a new applicant for employment authorization for this position.

Valid Through: 2019-9-16