Product Manager

  •  

Cleveland, OH

Industry: Manufacturing

  •  

5 - 7 years

Posted 10 days ago

  by    Lou Carcelli

PRODUCT MANAGER

Cleveland, OH

Responsibilities:

  • Conduct ongoing market research and competitive analysis to possess in depth knowledge of markets, procedures, customers, and products.
  • Collaborate with global sales team and marketing management on the development and implementation of strategic & tactical plans to ensure profitability and growth for all assigned products/procedural areas.
  • Provide ongoing analysis of pricing trends, cost position, and demand forecasting within assigned product categories for financial planning.
  • Work closely with the commercial team to increase product adoption and utilization through the development of sales collateral, tools and programs.
  • Identify issues, opportunities and associated strategies within assigned procedural areas through frequent conversations and interactions with customers and global sales team
  • Lead the development of content and tools for sales education. Present at training courses and provide in-field support to sales team for assigned product lines.
  • Active engagement in sales meetings, national & regional conferences and events
  • Gain a deep understanding of customer experience with products and procedural category through voice of customer (VOC) research.
  • Identify product gaps and generate innovative ideas to expand market share, improve customer experience and drive growth in category.
  • Develop business plans to evaluate market opportunity and strategic fit for new product concepts.
  • Support cross-functional teams with commercial direction throughout all phases of stage gate process for active NPD projects.
  • Active participation and engagement on cross-functional teams to support market research, customer requirements, product testing, risk analysis, and customer evaluation.
  • Develop a comprehensive global marketing plan with a launch strategy and financial forecasts to successfully commercialize new products.
  • Work closely with cross-functional team, marketing management, and marketing communications to execute on marketing deliverables for new product launches.

 

Requirements:

  • BA or BS degree in business, marketing, or related field (MBA or advanced degreepreferred)

5+ years of relevant business experience in Product Management and/or Marketing.

  • Experience in new product development with the ability to interface with engineering and manufacturing.
  • Any manufactured product…Medical Device, Consumer Goods, Aerospace, Automotive, etc.