Las Vegas, NV
Industry: Hospitality & Recreation•
5 - 7 years
Posted 38 days ago
The world’s largest gaming technology company, IGT, has an excellent opportunity for a marketing professional looking to deliver world-class work that drives sales in a highly competitive industry segment. This position is a key contributor on our award-winning Marketing & Communications team, which oversees major gaming product launches, including large integrated omni-channel launches.
The Premium Product Marketing Manager will focus on leading creation of marketing campaigns for games based upon major licensed brands, and games that are created in IGT global studios. You’ll represent the world’s leading casino gaming products, which include globally recognized brands across the entertainment industry. Examples of Premium Products in the IGT portfolio are Wheel of Fortune, Megabucks, The Voice, Ghostbusters, The Price is Right, American Gods and Adam Levine slots.
Our successful candidate will inspire and oversee the creation of cross-channel B2B materials, playing a pivotal role in delivering materials necessary to product launches that directly impact sales, namely product literature, technical documents, video scripts, and other communications. This role will interface closely with Events Marketing, Field Marketing, Global Communications, Creative Services, Web Services, Social Media and a host of other organizations including the Chief Product Officer organization to ensure that IGT Premium products are represented in the competitive marketplace with integrated, innovative marketing campaigns.
To succeed, you’ll need to be a bona fide marketer, with knowledge and experience in creation and implementation of multi-faceted integrated marketing campaigns. You are skilled at writing, copy writing, copy editing, and must be a savvy and diligent project manager, able to effectively multi-task, managing multiple projects at once. The ideal candidate must be skilled at time management, possess strong follow-up capabilities and be deadline driven in a fast-moving environment where dependencies on other teams for elements vital to your success are driven to on-time completion through relationships and project management. In addition, the successful candidate will work well independently as well as collaboratively.
This position is writing-intensive. The successful candidate must be able to produce original, clear, and credible ideas and messages for a variety of channels including product literature, social media, digital, direct mail, video scripts, news releases, and internal communications. The candidate selected for this role will be an active listener who can creatively translate ideas into best-in-class communications.
The ideal candidate for this role is a self-starter who has a humble, collaborative team mentality and a customer-first mindset. Are you ready to join a driven, passionate, and word-class marketing team with the global gaming technology leader? We’re ready for you!
Keys to Success
• Building collaborative relationships
• Decision making
• Drive results
• Foster innovation
• Personal energy
Requisition ID: 1062