Position Summary: The New ProductDevelopmentManager develops, maintains, and updates the new product development process, initiating and continuing new product “Concept to Customer” processto ensure a group of new concepts/products are available to be introduced or commercializedannually. Education:Bachelor’s degreerequired.Marketing, business management or a related disciplinepreferred.
Experience/Qualifications:Minimum of 5 years of business experience in the field of marketing, product management orsales.Experience inProject management,leading cross function teams,and using a product development process preferred. Must be willing to continue to advance education in project management. Skills/Abilities:Working knowledge of the food industry. Requires strong written and oral communication skills, planning and organization skills, and strong analytical abilities. Can interpret syndicated market dataand research,and recommend appropriate actions. Capable of working independently and staying organized while assuming multiple responsibilities and tasks. Able to motivate, problem solve, deal with ambiguity and effectively prioritize business needs. Proficientin Microsoft Office applications (Excel, Word, PowerPoint, Outlook, One Note) and other related operating systems. Physical Demands:Able to cope with a high degree of stress and demand required by the interaction with many departments. Must be able to actively participate in each functional area of the operation. Travel may be requiredto work with Regional Managers on major presentations.Must be able to drive and ride in a car for a prolonged time period. Able to fly on commercial airlines to attend industry functions.Page 2of 4NEW PRODUCT DEVELOPMENT MANAGERDuties and Responsibilities1.Creates and manages the new product development pipeline portfolio, to ensure successive annual roll-outs of value-added profitable products, to achieve 5-year plan growth targets.2.Collaborates cross-functionally to drive the Customerto Concept process to bring new products to market.3.Identifies marketing opportunities by analyzing and defining the total market, market share, competitor market share, and available market share by product market.4.Provides leadership and support for the design, development, refinement, and implementation of products by initiating research to identify consumer needs; develop new products to meet consumer needs; research consumer acceptance of products; work with manufacturing to identify packaging improvements, identify co-pack opportunities; develop introductory market programs to introduce new products; and leadstatus meetings to drive programs or new product initiativesto market. Periodically presents project updates to the leadership team.5.Develop, maintain and update new product development “Concept to Customer” processto ensure a group of new concepts/products are available to be introduced andcommercialized on an annual basis to include:oIdeation CaptureoFunnel to Focus oStage Gate Management oPerformance Evaluation 6.Initiate and continue new concepts/products “Ideation” activities. Activities to include:oIdeation captureoStrategic alignment assessmentoIdeation prioritization 7.Initiate and continue new concepts/products“Funnel to Focus” activities. Activities to include:oProof of conceptoMarket viability validation oBusiness case development oResourcerequirements8.Champion prioritized new concepts/products through the “Stage Gate” development process. Activities to include:oFormulary and costing oInternal product/process validation testingoSpecification data disbursementoTest pilot operational runoCustomer/Market testoProduction Scale up
NEW PRODUCT DEVELOPMENT MANAGER9.Handle all aspects of taking successful new product concepts through commercialization. Where appropriate, develop an introduction team with members from key functional areas to insure a coordinated and successful introduction. 10.Responsible for Performance Evaluation Analysis. Activities to include:oPost launch ROI validation –sales and cost performance validationoCustomer/Market feedback oChampion identified improvements oEnsure key learnings and best practice are documented and shared institutionally. oImplement improvements in project management tools and methodologies.11.Handle all customer specific requests and brand line extension activities within Retail and Food Service to include:oProduct DevelopmentoConsumer/Product TestingoPackagingoIntroductory Marketing Support12.Maintain ongoing communication with Packaging, Procurement, Manufacturing and Engineering to insure a thorough understanding of emerging new ingredients, packaging and manufacturing technology. Incorporate this learning into new product development process.13.Assist VP of Sales & Marketing in providing timely communication between Marketing, Field Sales and the Broker Sales Force. Topics to include but not limited to syndicated data results, promotional sell sheets, program updates and sales collateral materials.14.Serve in cross-functional roles & responsibilities in support of corporate objectivesoLead role of the Product Management TeamoParticipation in Sales & Operations Planning processoStrategic Planning teamoOther duties as assigned by VP Sales & Marketing or Executive Team15.Champion the identification, development and analysis of the project justification for capital projects related to cost savings, product improvements and new production capabilities tied to new product introductions.16.Food Safety is the responsibility of every employee. Any issues should be brought to the immediate attention of area supervisor or manager.Page 4of 4NEW PRODUCT DEVELOPMENT MANAGERWorking ConditionsPhysical EnvironmentWell lit, well ventilated rooms and hallsManual DexterityWalks, sits, stands intermittently during workdayAudible/Visual DemandsGood auditory and visualabilities at oversight of program and maintenance of safe environment are critical. Must be able to tolerate frequent interruptions