Marketing Operations Manager

Datadog   •  

New York, NY

Industry: Technology

  •  

Less than 5 years

Posted 27 days ago

The Team

We are a fast-moving, analytically driven B2B marketing team. We show innovative companies how they can improve their applications and get to market faster. We do hundreds of events, thousands of marketing campaigns, research and evangelize ideas that move our industry forward, and more.

The Opportunity

Marketing Operations is responsible for flawlessly automating and executing digital marketing campaigns. We provide insights into marketing effectiveness through attribution and reporting; and create alignment among people, processes and metrics. If you are excited to work on an analytically driven, fast-moving team where no two days are the same, then we want to meet you.

You Will

  • Plan, oversee, and execute marketing campaigns using marketing automation
  • Collaborate with marketing stakeholders to create strategic segmentation for various marketing campaigns
  • Attribute leads to appropriate marketing programs
  • Track lead generation, customer acquisition sources and campaign effectiveness
  • Integrate data from disparate systems in order to report effectively on marketing results and drive business decisions
  • Create, optimize, and maintain processes and best practices for lead nurturing and lead scoring

Requirements

  • You have 2+ years of experience with marketing automation tools like Marketo, Eloqua, or Pardot
  • You have experience with Salesforce
  • You have strong analytical abilities and a comfort with Excel
  • You are detail oriented
  • You are a self-starter and thrive in a dynamic environment
  • You have experience in managing projects with multiple stakeholders

Bonus points

  • You have a strong interest in technology
  • You have experience with BI tools
  • You have experience with Marketo

Datadog is a monitoring service for hybrid cloud applications, assisting organizations in improving agility, increasing efficiency, and providing end-to-end visibility across the application and organization. These capabilities are provided on a SaaS-based data analytics platform that enables Dev, Ops and other teams to accelerate go-to-market efforts, ensure application uptime, and successfully complete digital transformation initiatives.