Marketing Manager in Columbia, SC

$100K - $150K(Ladders Estimates)

BlueCross BlueShield of South Carolina   •  

Columbia, SC 29201

Industry: Finance & Insurance


5 - 7 years

Posted 54 days ago


Small Group and Individual Sales Manager

Manages Small Group and Individual administrative/support staff, Service Representatives/Agents. Within assigned division, manages various projects and provides management/functional staff support in order to meet sales and retention goals. .


•30% Responsible for meeting sales and retention goals for the Small Group and Individiual product lines. Manages daily service/administrative-related activities to include paperwork, administrative/service requests, weekly and monthly activity/production reports, etc. Analyzes program effectiveness and appropriate use of technology, and develops/implements/oversees overall marketing strategies, programs, and/or events.

•30% Monitors the marketplace to identify trends in sales, competitors, product designs and reports this data to management. Prepares and supervises the implementation of plans for new products.

•20% Trains staff, vendors, and program personnel in product knowledge and assists staff in developing technical servicing skills to ensure maximum competency and professionalism. Performs quality control functions for work performed and makes recommendations on process improvements.

•20% Recruits/selects/develops/guides staff and ensures excellent customer service is given to employees, customers, management, etc. Monitors department performance and productivity. May develop policies/procedures, and communicates any changes/updates to staff. Ensures quality standards are met and identifies training needs of staff.

Required Education:

  • Bachelor's Degree OR
  • Four years of related work experience in sales management, sales, marketing, or other related area. (Equivalency not applicable for the Celerian Group. Bachelor's degree required.)

Required Work Experience:

  • 5 years proven experience in sales and/or account management.
  • 2 years supervisory experience OR
  • Equivalent military experience in grade E4 or above (may be concurrent).

Required Skills and Abilities

  • Excellent verbal and written communication skills.
  • Ability to work independently, prioritize effectively, and make sound decisions.
  • Excellent judgment skills.
  • Strong customer service, organizational, presentation skills with proven ability to manage projects/work teams.
  • Proficiency in spelling, punctuation, and grammar skills.
  • Analytical or critical thinking skills.
  • Ability to persuade, negotiate, or influence others.
  • Ability to handle confidential or sensitive information with discretion.
  • Ability to direct, motivate, and assess performance of others.
  • Microsoft Office.

We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer.

Valid Through: 2019-10-17