Marketing Communications Manager - Cleaning Products

Confidential Company  •  Akron, OH

Less than 5 years experience  •  Business Services

$80K - $110K
Posted on 03/08/18
Confidential Company
Akron, OH
Less than 5 years experience
Business Services
$80K - $110K
Posted on 03/08/18

Lead, create, deliver, and evaluate all facets of marketing communications for cleaning products by developing and implementing broad strategy and tactical marketingcampaigns directed at growers, influencers, retailchannel partners and sales and marketing employees.




*** Direct strategy formation, planning processes, implementation, and evaluation of marketing communications, digital communications plans, media relations, and advertising for promotional initiatives and brand management.


*** Ensure complete marketing communications plans are developed and implemented in a timely manner within budget and according to business objectives.


*** Provide leadership for the development and execution of multi-channel, fully integrated marketing communications plan inclusive of traditional media, digital communications, salessupport materials, social media and more.


***Support product positioning messages by overseeing development of materials and creative elements by advertising agency.


*** Provide oversight of paid media plans including traditional media of radio, TV and print advertising.


*** Leverage e-platforms and digital interactivity to deliver communications supporting assigned product responsibilities, including internal websites, email, ag-related web sites, search engines, etc.


*** Utilize public relations to augment paid media advertising and othermarketing communications disciplines in a very cost-efficient manner by leveraging integrated PR and paid advertising combinations.


Generous compensation package with salary and bonus for earning potential topping $95,000. Top-notch benefits package paid by company, matched 401(k) contribution, annual performance reviews with potential for raises. Long-term incentive packages and more.


Please reference #37739165 when responding.Education Requirements: Bachelor DegreeMinimum Experience Requirements: 2-5 yearsJob City Location: AkronJob State Location: OHJob Country Location: USA

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