Position Overview The Manager, Wholesale Marketing is a key role within the Men's division, responsible for managing all marketing activities to support our Polo Men's Apparel, Polo Men's Footwear and Lauren Men's North America Wholesale businesses. This includes maintaining the marketing budget, leading the seasonal collateral development process and planning/executing marketing placements and campaigns to ensure our elevated brand position is maintained across all third party retailers.
The Manager, Wholesale Marketing will partner with global marketing, sales, retail development and merchandising to understand key strategies being developed for each retail partner and ensure our marketing activities further support these initiatives. This role will also collaborate with the Content & Operations team to ensure an elevated ecom presence and implement performance marketing initiatives to further support our marketing goals.
With guidance from the Sr. Director, this
Valid through: 2020-2-19