At Hasbro, we embrace the unique skills, experiences, talents and perspectives of our global workforce which, combined with our culture of curiosity and innovation, generates the best ideas. We live our values of Community, Passion, Integrity and Creativity, and we're committed to giving our 5,000+ employees opportunities to build their individual capabilities, balance work and life, deliver excellence through team work and thrive personally. This enables us to deliver results in all aspects of our business.
The Global Consumer Insights Manager will deliver advanced analytics expertise, strategic thought leadership and consultative support to global teams by uncovering consumer and market insights through actionable research initiatives and analyses.
A Day in the Life of a Global Consumer Insights Manager:
The GCI Manager will act as an insight hunter, change agent and trusted business partner. Specific responsibilities include executing comprehensive custom research analyses and delivering concise presentations related to consumer and market opportunities to inform business decisions. This includes, but is not limited to advanced analytics, predictive analytics (i.e. forecasting, modeling, machine learning, MMM), data blending and other cutting-edge analytical analyses.You will be responsible for managing the GCI Insights Engine including partnering with IT and other key internal/external partners. You will define and execute the GCI Insights Engine vision including identifying and creating new capabilities that are aligned with business needs. You will create new capabilities that enable global teams to identify, monitor, track global trends/fads and disruptive forces more effectively. You will evaluate and manage a select group of research partners to provide provocative, highly actionable consumer/market insight and strategic direction. Manager will collaborate with team on initiatives to improve systems and processes (e.g., methodologies, reporting/dashboard tools, advanced analytics best practices, etc.).
What You'll Bring: