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Manager, Digital Marketing in New York, NY

fullbeauty

New York, NY 10001
4w ago
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specialty:

Digital Marketing & Social Media

experience:

5 - 7 years

Job Description

POSITION SUMMARY:

Reporting to the Director of E-commerce, the Digital Marketing Manager will be an integral part of the E-Commerce team, with a focus on driving revenue for their brand(s) through an integrated Digital Marketing strategy that maximizes performance across all marketing channels. This individual will directly oversee the day to day execution of email and social media marketing including the sub-teams that manage these channels and work in partnership with the marketing channel subject matter experts on strategies and plans for search engine optimization (SEO), search engine marketing (SEM) and other paid channels. They will also partner with the Merchandising, Creative, Finance, Customer Insights and Web Production teams. Responsibility for reporting and analytics tied to digital marketing channels will live with this position and as such analytical rigor is a must-have skill.

PRIMARY RESPONSIBILITIES:

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Valid through: 2020-3-17

About fullbeauty

Fullbeauty Brands is an American plus size women’s and men’s apparel and home goods holding company based in New York City. As of 2015 the company’s CEO was Paul Tarvin. Fullbeauty Brands was founded in 1901 in New York, New York. In 1924, the company started its mail order business with the launch of its first fashion catalog. In 1941, the mail order business moved to Indiana where the company fulfills catalog and online orders from its fulfillment centers in Indianapolis and Plainfield. In 1999, the company’s call center was opened in El Paso, Texas. In February 2013, the company was purchased by Charlesbank Capital Partners and Webster Capital. In 2015, the company rebranded itself, it was previously known as OSP Group.
Total Jobs:
9
Total Experts:
1
Average Pay:
$141,000
Total value of jobs:
$1,410,000
% Masters:
27%
* Ladders Estimates