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Manager, Brand Marketing

TELUS Agriculture

$100K — $150K *

clock More than 3 months ago

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8 - 10 years of experience

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Job Description

Join our team:

TELUS Agriculture & Consumer Goods is a great place to work. You can see it in our team members. The diversity of the team and their unique contributions set us apart from the competition. Our success is based as much on our future friendly team as the innovative technology solutions we offer.

Our team members include people like you - enthusiastic, innovative, passionate and energetic. We believe that you'll find our high-performance culture personally fulfilling, professionally challenging and financially rewarding.

Here is what we will accomplish together:

As a senior member of the Brand & Customer Marketing team, the Manager, Brand Marketing will play a vital role in leading the team responsible for the brand strategy and top of funnel marketing efforts for the TELUS Agriculture & Consumer Goods portfolio of services. Your responsibilities will include:
  • Leading the development and execution of all brand strategy efforts including messaging development, creative themes, top-of-funnel campaigns and event management
  • Translating overall business unit objectives and targets into goals and plans for the Brand Marketing team
  • Working in collaboration with the Agribusiness & Consumer Goods Marketing teams to build compelling messaging, content and creative that resonates with audiences
  • Overseeing the strategic management and optimization of our event marketing activations with a customer-journey focused approach
  • Overseeing the efficient, self-serve management of brand standards and trademark compliance
  • Regularly engaging a wide range of stakeholders across sales, product marketing, product and customer success to develop strategies, plans and processes that drive continual feedback, buy-in and collaboration between sales and marketing throughout the funnel
  • Managing weekly and monthly reporting on KPI's to senior-level stakeholders across the organization. Developing action plans accordingly
  • Managing our ongoing relationships and support models with key creative partner agencies
  • Supporting the harmonization of acquired brands and teams into the larger Marketing and Revenue Operations team
  • Driving team engagement and professional development of members of the Digital Promotions and larger Brand & Customer marketing team
  • Building processes, tools and ways of working that support high-quality, efficient and collaborative work across the sales, marketing, product and customer success teams
  • Judiciously managing the expenditures and ROI of the marketing budget

You're the missing puzzle piece:
  • 10+ years experience in a marketing communications related role
  • Post-secondary degree or equivalent experience
  • Proven expertise driving results in a B2B environment
  • Experience influencing decision making across diverse business teams, along with the ability to turn data into meaningful insights and action plans
  • Must be comfortable with autonomy, able to manage multiple stakeholders and projects with extreme attention to detail and organisation
  • A collaborator who can work cross-functionally - role requires substantial relationship management both internal and external to the business unit
  • Strong business acumen with an ability to evaluate ideas against business needs and success criteria
  • Ability to simplify complex issues and proven track record of developing highly effective executive communications
  • Experience influencing decision making across diverse business teams
  • Experience in the Agriculture or Consumer Goods industries considered an asset
  • Marketing experience in a SaaS role considered an asset

Great to haves:
  • Self-starter - able to work independently; anticipates needs and takes initiative
  • Analytical - able to quickly synthesize key information and take action to drive results
  • Organized - excellent time management and prioritization skills
  • Adaptable - comfortable working in a dynamic, quickly evolving environment
  • Problem solver - able to easily pivot and find new, innovative solutions
  • Team oriented - exceptionally strong interpersonal skills, works well with individuals across teams
  • Leader - able to create clarity and define success in a way that motivates and inspires a team
  • Coach-like - guides and empowers team members through feedback, questions, and support to foster growth and maximize potential
  • Customer focused - pays close attention to the pivotal details that impact clarity and delight in the customer journey

Job Information:

Location - US Remote
Employment Type - Full Time

US Base Salary Range - $100 K - $150 K USD

Bonus/Commissions - Eligible for a performance-based bonus of 15%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, we offer rewarding benefits, which may vary per job function, such as:
  • Comprehensive total rewards package highlighting competitive salary and bonus structures or SIP (Sales Incentive Plan) where applicable
  • Flexibility to work in-office, virtually or a combination of both
  • Comprehensive benefits package, incentive and recognition programs
  • 401K contributions
  • Career growth and learning & development opportunities to develop your skills
  • And much more...

*All benefits are subject to eligibility requirements.

Your Talent Acquisition Partner can share more information about our compensation package and your preferred working location during the hiring process.

Join us

Collectively, our talented team and integrated solutions uniquely position us to transform collaboration within the industry at a global level, empowering and connecting producers to consumers for a more efficient, sustainable future.

Everyone belongs at TELUS Agriculture & Consumer Goods. It doesn't matter who you are, what you do or how you do it, at TELUS Agriculture & Consumer Goods, your unique contribution and talents will be valued and respected. Because the more diverse perspectives we have the more likely we are to crack the code on what our customers want and our communities need.

Do you share our passion for enabling remarkable human outcomes?

Together, let's make the future friendly.

Accessibility

TELUS Agriculture & Consumer Goods is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices, and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.

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