$100K - $150K*
Position at Neo Media World
ABOUT THE ROLE:
As a Manager of Analytics, you will lead the analysis of competitive research, brand surveys, audience segmentation, creative/UX impact, and media performance to provide optimization scenarios and recommendations. This role will work closely with a team of media planners/buyers, creatives, and analysts to provide comprehensive support to our clients.
• Work closely with media planning teams to measure the effectiveness of digital media campaign performance
• Manage extraction of data sets from multiple marketing/database platforms and perform hygiene and quality control steps. Data sources will include: web analytic tools, media analytics, customer databases, social listening tools, search tools, syndicated data, research & survey tools, etc.
• Work independently to mine mar
Valid through: 2020-2-22