Local Sales Manager

TEGNA   •  

Corpus Christi, TX

Industry: Media

  •  

Less than 5 years

Posted 49 days ago

The LSM must be results oriented, innovative and a dynamic leader.  This person must possess an entrepreneurial mindset and a competitive spirit and exhibit passion for marketing sales, both broadcast and digital. 

This individual must exhibit the ability to motivate, teach and lead by example.

  • Prefer Bachelor's degree with sales or marketing major or commensurate experience in sales positions.
  • Prior media sales management experiencepreferred.
  • Provide leadership and coaching of local sales team.
  • Complete business activity reports and forecasts as required.
  • Feel the pulse of the market by staying current and up to date on competitive ‘best practices’ as well as ‘missteps’.
  • Conduct weekly sales meetings and sales training.
  • Manage key local accounts with account executives by being active in the sales process.
  • Assess sales staff with ride-along coaching & participating in client meetings. Offer and recommend appropriate training for the AEs.
  • Develop creative and effective customer focused solutions using all media platforms.
  • Wide Orbit, Excel, PowerPoint, Word, Sales Force, ComScore, and Nielsen software experience is a plus. 

Job Requirements

 Requirements:

The LSM must be results oriented, innovative and a dynamic leader.  This person must possess an entrepreneurial mindset, a competitive spirit and exhibit passion for marketing sales, both broadcast and digital.  This individual must exhibit the ability to motivate, teach and lead by example.

  • Preferred Bachelor's degree with sales or marketing major or commensurate experience in sales positions.
  • Minimum of 3 years of successful local TV or media sales experience and/or creative digital
  • Provide leadership and coaching of local sales team.
  • Work closely with marketing and news departments to generate & implement lead generation opportunities.
  • Expand sales in existing accounts by introducing new products and services; developing new applications
  • Complete business activity reports and forecasts as required.
  • Feel the pulse of the market by staying current and up to date on competitive ‘best practices’ as well as ‘missteps’.
  • Manage key local accounts with account executives by being active in the sales process.
  • Assess sales staff with ride-along coaching & participating in client meetings. Offer and recommend appropriate training for the AEs.
  • Achieve sales operational objectives by contributing the information and recommendations to overall strategic plan by monitoring competitive products and feedback from market and forecast sales and achieve goals.
  • Being active in the community.
  • Develop creative and effective customer focused solutions using all media platforms and working with research staff.
  • Wide Orbit, Excel, PowerPoint, Sales Force, ComScore, & Nielsen software experience is a plus. 
  • Valid driver license & clean driving record is mandatory.