$140K — $150K
Position: Google Analytics SME –
Must be US Citizen, Green Card or GC EAD
Location: Woodlawn, MD
Duration: 24 months+
Planned Start, 7/27/2020
Key Required Skills:
Google Analytics SME knowledge and experience (support / administration / testing / creation of dashboards & reports)
Task 1: Google Analytics Support and Administration
Purpose: The contractor will provide support to end users and administrators as specified below:
•Addressing end users questions/inquiries via central support mailbox and/or ticketing system
•Addressing end user technical requests via a central support mailbox and/or ticketing system
•Support and Administration duties including:
oSearch engine optimization
oSetting up goals and funnels
The contractor will also assist in troubleshooting problems, providing guidance with problems, and general knowledge transfer of this task. The contractor will also supply a Weekly Status Report for this activity to the SSA Task Manager.
Task 2: Google Analytics Training
Purpose: The contractor will create and assist with training as specified below.
The contractor shall:
•Conduct knowledge sharing sessions with SGCB administrators
•Update and maintain guides for developers and end users
•Develop new training material for administrators, developers and end users
•Provide training as necessary based on end user needs
The contractor will also assist in general knowledge transfer of this task. The contractor shall also supply a Weekly Status Report for this activity to the SSA Task Manager.
Task 3: Google Analytics Governance and Maintenance
Purpose: The contractor will provide suggestions on overall governance and maintenance of Google Analytics.
The contractor will assist with:
oDetermining best practices to establish proper GA standards and governance
oDetermining best practices to follow for proper GA governance
oIdentify, implement and document process improvements
oCleaning up views and properties as needed
The contractor will also assist in troubleshooting problems, providing guidance with problems, and general knowledge transfer of this task. The contractor willl also supply a Weekly Status Report for this activity to the SSA Task Manager.
The contractor needs to have the following skills:
•Strong knowledge of Google 360 and Google Analytics support/administration (end user support, onboarding, etc.)
•Well-versed in online advertising systems and search engine optimization
•Ability to perform tag management and web testing
•Ability to create dashboards and custom reports
•Experience setting up and optimizing Google Analytics properties and views in line with current product structure
•Strength in Google Analytics reporting and AdWords development and management
•Expertise in business intelligence platforms
•Strong web analytics background
•Experience with Tableau
•Communication skills to quickly understand SSA program details and work side-by-side with SSA experts to successfully communicate complex details in a simple and consumable format.
•Experience leading, managing requirements discovery sessions with an audience of customer and systems Subject Matter Experts (SMEs)
•Expertise in writing, listening, notetaking along with effective communication skills, including being able to explain technical concepts to non-technical individuals.
•Experience with identifying and establishing standards and governance for Google Analytics, including standardizing similar elements across products and product lines.
•Expertise in creating, managing, and delivering training on Google Analytics.
Strength in leveraging Google Analytics to identify data, data trends, and evaluations.
College degree in either CS or a related field.
Valid through: 9/4/2020