$200K - $250K(Ladders Estimates)
About Mars, Incorporated
Mars is a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. With almost $35 billion in sales, the company is a global business that produces some of the world's best-loved brands: M&M's®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN'S®, MARS DRINKS and COCOAVIA®. Mars also provides veterinary health services that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire its more than 100,000 Associates to create value for all its partners and deliver growth they are proud of every day.
This role serves as a critical advisor to the Segment Chief Marketing officers and Chief Customer Offers by leading the development and execution of the global Shopper Marketing and Consumer Promotion cross-segment strategy. Marketing data includes: Displays, Point of Sales Materials, Below the Line Warehousing, Premia, 3rd Party Sales Brokers, In-Store, Shopper and Consumer Promotion, eCommerce and Distribution. S/he understands the structure of commercial deals as it relates to specific categories and will co-create the development and execution of the global strategy. Collaborating closely with each segment's Marketing and Sales leaders to support the development of key content assets to deploy to local markets and enable localization/amplification of content assess for local markets.
S/He possess an understanding of new technology, start-ups, and evolving consumer behaviors that are disrupting traditional marketing organizations at a rapid pace. This centralized role must be a change leader able to identify emerging technology, trends, and partners and discern those that will be the most relevant for Mars in the near and long term. This role must be able to synthesize external factors and develop a holistic strategy that delivers on business objectives, priorities, and learning agenda. Must be able to contribute and collaborate effectively with both internal and external stakeholders to galvanize change within Mars to deliver on long-term objectives and successfully compete in an evolving world.
10 – 15 years of experience. University Degree in business or economics. MBA preferred. Buying experience at the senior level with indirects, marketing, advertising and marketing technology preferred. Demonstrated leadership of multicultural regional teams. Demonstrated leadership in change management. Demonstrated ability to make sound decisions in complex and/or ambiguous business environments. Proven results in strategic sourcing and savings / value delivery to the business. History of building internal and external relationships. Interaction with management at all levels.
Key Knowledge and Experiences
Key Commercial Competencies & Technical Skills
Valid Through: 2019-11-12