Global Events Manager

Less than 5 years experience  •  Technology

Salary depends on experience
Posted on 06/29/18
Overland Park, KS
Less than 5 years experience
Salary depends on experience
Posted on 06/29/18

About the role

The Corporate and Field Marketing Manager is a performance-driven marketer with expertise in developing and operating B2B marketing programs to meet specific lead and revenue goals within a set budget. Will enablecreativity while working within a team environment managing multiple project and responsible for overall marketing operations.

  • Work with business leaders, subject matter experts and members of the marketing team to leverage core positioning, messaging and segmentation to execute global corporate and field programs and campaigns.
  • Create, execute and track corporate event marketing strategy and plan.
  • Actively guide EMEA, APAC, and LATAM marketing activities.
  • Track metrics and evaluate the effectiveness of all global corporate programs.
  • Promote and drive revenue for FireMon through marketing initiatives including multi-tier campaigns with event, email, direct mail, and digital components.
  • Think creatively about the customer and prospect experience at in-person events, and build experiences that are above expectations for attendees
  • Operational excellence in building and identifying event programs across the globe, often running multiple events consecutively
  • Manage event logistics and budgetin conjunction with marketing coordinator for field, channel, and coproate events.
  • Collaborate with the sales team to evangelize our ROI efforts and procedures and to enter leads and track opportunities and setup post eventcampaigns.
  • Provide regular communications of marketing program plans to sales and marketing teams.
  • Brainstorm with marketing team on new programs/events/ways to enhance current programs for growth and increased return.

Skills Required

  • Bachelor’s Degree in Marketing, Business Administration or related field OR equivalent experiencerequired.
  • 3 -5  years of technology marketing experiencerequired.
  • Previous information security industry experiencepreferred.
  • Strong positive people, communication,  public speaking and presentation skills required.
  • Ability to multitask ongoing activities globally from multiple people in a fast environment required.
  • Must demonstrate leadership and interpersonal skills. Ability to collaborate and influence internal partners, especially management preferred.
  • Previous marketing automation system experiencerequired. Pardot preferred.
  • Proficiency in Microsoft Office, including Outlook, Word and Excel required.
  • Experience in running lead generation marketing campaigns preferred.
  • Excellent organizational skills required.
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