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Email Marketing Manager at Silver Peak in Santa Clara, CA



$80K — $100K *


Digital Marketing & Social Media


5 - 7 years

Job Description

Who we are looking for:

We are seeking a Marketing Automation Manager to execute global end-to-end lead nurture programs with email at their core. You will build integrated programs utilizing our cutting-edge marketing technology stack -- building emails, developing workflow rules and creating & maintaining email nurtures to the latest best practices. You are a dynamic marketer with a can-do attitude who will continuously test, propose and execute on optimizations to improve performance and efficiency.

You will be a key member of the demand generation, results-driven marketing team working to develop, deploy and manage nurture programs using Marketo. You will report to the Director of Digital Marketing.

What you will do:

  • Plan and implement trigger-based nurturing programs (with emphasis on email) in Marketo
  • Create segments for marketing programs based on buyer personas
  • Design progr
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Valid through: 7/8/2020

About Silver Peak

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* Ladders Estimates