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Director, Strategy, Operations and Market Expansion- CV in Princeton, NJ



$80K - $100K*


Brand Marketing & Management, Marketing Research & Analysis


Not Specified

Job Description

The person in this role will be responsible for leading both long term strategic brand planning and short term planning and analysis, while also driving and coordinating cross-matrix business operations, for the US Cardiovascular business unit, and supporting functions and centers of excellence. Additional significant responsibility for evaluating and operationalizing brand and therapeutic area market expansion opportunities. The position reports to the US ELIQUIS VP of Marketing.

Specific responsibilities include:

  • Leading the long term financial plan, Marketing Excellence brand planning process, strategic plan, annual budget and financial projection processes for ELIQUIS and any subsequent portfolio additions
  • Development of all senior management communications, including briefs for earnings calls and key presentations to senior management
  • Leadership of strategic initiatives for the franchise, including life cycle management, int
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Valid through: 2020-5-20

About BristolMyers Squibb

Bristol-Myers Squibb, often referred to as BMS, is an American pharmaceutical company, headquartered in New York City.
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* Ladders Estimates