Director, Research and Insights

11 - 15 years experience  •  Media

Salary depends on experience
Posted on 07/19/18
11 - 15 years experience
Salary depends on experience
Posted on 07/19/18

The Role

We are seeking an experienced Director of Research to drive customer understanding and empathy into the organization’s goals and culture. Working across the entire organization – Product + Tech (B2B and B2C), Strategy + Marketing – your mission will be to guide new and existing research efforts that generate a holistic understanding of live music, theatre and sports client and fan needs, desires, motivations and aspirations. You will have the ability to oversee high-impact initiatives immediately and be expected to lead, train, motivate, and develop employee skills on research sources, systems, tools, and targeting techniques.


  • You are an expert in understanding a wide variety of research methodologies and have a proven track record of applying the appropriate methods for maximum results.
  • You are inquisitive by nature and can see relationships between disparate research inputs, generating meaningful conclusions that drive design, product and strategic decisions.
  • You have a business mind, adept at delivering answers to the questions that matter.
  • You can succinctly capture thoughts and insights and communicate them to a broad audience – from individual product team members to C-level executives.
  • As an exceptional communicator and storyteller, you have experience in driving customer empathy throughout large organizations
  • You can assess existing research programs, prioritize and focus in-house research efforts, and understand when and how to leverage 3rd-party vendors
  • You can refactor, supplement or drive new research programs from inception to sustainable operation.
  • You have a track record of discovering, synthesizing, and socializing actionable insights that have influenced real product decisions.
  • You have exceptional collaboration skills with experience working across organizational boundaries within a large organization.
  • You are a leader with proven people management skills
  • A strategic, cross-functional thinker able to gather buy-in from senior leadership for analytical and measurement framework approaches to drive research initiatives.
  • Develop best practices, build process improvements, and mentor analysts to improve overall analytic and research functions at the company.
  • Translate business questions into analytic hypotheses, data needs and reporting requirements


  • 10+ years of relevant work experience
  • Experience with third-party web & mobile analytics tools and familiarity with SQL skills or similar business intelligence software
  • Bonus points: Working experience in data warehouse technologies like Teradata, MySQL, etc;
  • Served as a thought partner with executive and cross-functional leadership teams
  • Degree in Design, Behavioral Science, Human Factors, Human Computer Interaction, Anthropology, Cognitive Science, Psychology, Design Strategy or related field


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