Fueled by the broad appeal of being able to instantly enjoy unlimited movies and TV shows, Netflix has grown to have over 100 million streaming members in over 190 countries. This is a great opportunity to join a team that is spearheading and handling publicity campaigns for the largest Internet TV network in the world, with a chance to work on series that feature high production value from the brightest filmmakers and actors around the world, using the latest technology.
The Director for Originals Series Publicity will oversee and manage a team of publicists, working in the UCAN vertical for multiple genres that may include unscripted, scripted and stand-up comedy series. They will play a key role in strategizing, executing and managing publicity campaigns for series. They are a member of a seasoned group of professionals based in the Hollywood office.
The Director will help create, shape, execute and manage campaigns for series, making use of multiple earned media channels, including broadcast, print and online. He/she will play a critical role in communicating with filmmakers, talent and production company partners during production up to and beyond launch. They will focus on creating cultural moments and high impact campaigns, explore new tactics of promoting series, and will be able to communicate different facets of their campaigns to executives, filmmakers, talent and talent representatives. She or he will pitch media, secure opportunities and cover set visits or help plan and work junkets. International experience or knowledge of international media is a bonus. She or he has also worked alongside agencies, or has managed agencies on projects. The manager will also help coordinate requests and initiatives from international territories and will help prioritize what is important and vital to accomplish. They can formulate and manage a budget, and give visibility into their process successfully. This person will also be involved in the awards campaign, strategy and submission process for their shows.
The successful candidate for Director, Originals Publicity will have at least 8-10 years of entertainment experience in an agency, studio, network, or journalism setting. They have relationships with key media as well as the ability to build and maintain connections with key journalists and social media influencers. BA/BS required.