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Director Of Product Marketing in Chicago, IL



$80K - $100K*


Brand Marketing & Management


Not Specified

Job Description

As Director of Product Marketing, you'll use your deep understanding of the market, customers and competition to lead our new product strategy and messaging. You'll be a creative and quantitative thinker who partners with the internal sales and creative teams to test and validate new offerings and sales strategies to drive program enrollment.


  • Own the product strategy (pricing, advertising, launch) and drive the marketing execution approach.
  • Create product positioning and messaging to use across the marketing funnel.
  • Craft sales enablement materials such as presentations, sell sheets, case studies, product videos, website copy, blogs, etc. and train sales team on key features and benefits of our products.
  • Evaluate marketing tactics using relevant KPIs and feedback from existing and prospective customers.
  • Understand the industry, define the competitive set and analyze market trends to influence product
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Valid through: 2020-4-9

About Everspring

Everspring is the third studio album by German electronic music band Dance or Die, released in 1995 (see 1995 in music). Music composed by Andreas Goldacker · Lyrics written by Gary Wagner First single from the album, released in 1994 by Machinery Records.
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