This is a great opportunity for a ambitious, hardworking candidate looking to leapfrog their career in a high growth startup in the AI/ML space. This position reports to the VP of Marketing and works closely with individuals across the marketing teams and cross-functional teams in DataVisor.
This is a strategic role that will have responsibility for working with leadership to develop clear plans and goals and work across the organization to drive business results.
Must Have
Bachelor’s degree in analytical disciplines – Engineering, Math, Statistics etc. from top-tier business school
- 10 Year experience in high growth B2B company with 5 years post-MBA experience in Fraud/Security in Financial Services or Internet/Ecommerce or Consulting
- Must be a high performer with proven track record of progressive career growth
Key Responsibilities
Messaging and positioning
- Understand target customers, their needs, and create messaging to meet those needs
- Incorporate messaging in product marketing collateral – Decks, product sheets, eBooks etc.,
- Work with content creation team to deliver compelling value proposition and thought leadership
Go to market
- Lead the GTM launch planning and execution for products and new features, including messaging, internal/external communication, sales tools, collateral, web content, etc.
- Drive post-launch marketing programs to scale product growth
Sales enablement
- Work with product, demand gen and content marketing to build the story and product marketing content
- Provide training and build content, assets, and tools including sales presentations, product one pagers, webinars, and competitive briefs
- Train the sales team on product positioning, competitive/market trends, and product features
- Conduct customer interviews to capture content for case studies and video testimonials
Market intelligence
- Monitor competitive landscapes/positioning and market trends/threats
Your Keys to Success
- Must be self-motivated, articulate, and possess excellent verbal and written communication skills.
- Strong work ethic and ability to perform with minimal direction
- Ability to work smart in a fast-paced, high-growth environment
- Must have ownership of work and be a proactive thinker.
- Strong attention to detail
Requirements
- Bachelor’s degree and MBA from top-tier business school
- 10 Year experience in high growth B2B company with 5 years post-MBA experience in Fraud/Security or Consulting
- Must be a high performer with proven track record of progressive career growth