Director of Planning

IMAX Labs   •  

New York City, NY

Industry: Hospitality & Recreation


8 - 10 years

Posted 164 days ago

This job is no longer available.

What we’re about

IMAX is not your everyday entertainment experience, so it’s not surprising that IMAX employees and their careers go beyond the ordinary. Our employees share a passion for quality in everything they do. Our Hollywood people are movie business insiders with years of production experience. Our technology experts are unashamedly geeky – people who can talk for hours, and be riveting, about color gamut and lasers. Our business people are consummate sales and marketing professionals who are spreading the IMAX word around the world.

Of course we offer all the benefits you’d expect from a company with over 50 years of history. Yet, beyond this, we know everyone works differently and is motivated by different things. That’s why we offer competitive pay and a wide assortment of benefits – to help you make the most of your life at work and away from it.

As the world’s leading entertainment technology company, IMAX has revolutionized the way people experience movies. Specializing in immersive motion picture technologies, our employees are driven by a passion to take audiences around the world to places they’ve only dreamed of.

Come explore IMAX – where innovation, creativity and passion come together.

This role is a critical strategy and planning role working closely with CMO in New York and the marketing teams in LA.

The Marketing Planning Director, based in New York, will be responsible for preparing strategic initiatives including presentations to C-level IMAX executive and IMAX partners. Will act as the liaison to Los Angeles marketing team to help present the delivery of key milestones to the CMO, including financial reporting, film marketing reporting, and critical strategic projects. This role will play a critical liaison role managing the operating relationship between IMAX’s divisions and the CMO.

What you’ll be doing:

  • Act as a strategic planner for the CMO – understanding the key priorities of the CMO and the division and ensuring they are addressed efficiently and well
  • Work closely with the Operations Director to synthesize data that needs to be reported regularly: financial information, performance information, and critical successes highlighting marketing’s status against key KPIs and goals.
  • Partner with Operations Director to coordinate the marketing budget
  • Understanding the CMO’s vision, write and assemble decks for partner presentations, conferences and Events, etc.
  • Act as key stakeholder for CMO office, to provide input to such things as – KPI development, reporting tools and marketing software, etc. to ensure the needs of the CMO office are meet
  • Assist with the development of strategic plans
  • Maintain and manage the coordination of information and requirements as requested by the CMO
  • Handle special projects

What we’re looking for:

  • Brand Marketing Knowledge, 7-10+ years of experience
  • Self-starter; needs little direction
  • Incredibly detail oriented
  • Superior writing and verbal communication skills
  • Handle numerous projects and frenetic pace of film marketing
  • Superior diplomacy and communication skills with peers and external partners
  • Excellent presentation skills (strategy, creation, delivery)
  • Ability to work with and communicate at all levels of an organization (from C-suite to coordinator)
  • Financial Knowledge & Planning; understands a P&L
  • Has built and managed large strategic projects
  • Brand marketing experience
  • Project management experience
  • Ability to interface with both marketing and operations departments
  • Comfortable in all Microsoft tools, Keynote, In-design, other


Analytical skills

Ability to visualize, articulate, conceptualize or solve both complex and uncomplicated problems by making decisions that are sensible given the available information

Excellent problem-solving abilities

The process of working through details of a problem to reach a solution.

Excellent communication skills

The ability to convey information to another effectively and efficiently.

Multi tasking

The ability to work on a variety of different projects and manage deliverables in an agile, precise and effective way

Self starter

Ability to independently work and identify strategic projects to be tackled

For consideration, pleaseapply online. We thank all applicants for their interest in IMAX but only those selected for an interview will be contacted.

IMAX is an Equal Opportunity Employer.