Our client, a well-funded start-up is seeking a Director of Marketing in wearable tech with experience marketing premium price products and high-end brands in the consumer, health, fitness and/or athletic space.
10+ years professional marketing and management experience
Ability to create, develop
Experience leading and building an innovative corporate identity and branding effort
Experience in global program/product launch and demand generation
and execute a comprehensive marketing strategy
Experience with digital market/lead generation techniques including email, social media, SEO and blogsRes
Responsibilities & Management include: Marketing Management, Channel Strategies, Resource Allocation, Digital Marketing, Affiliate Sales, Social Media, Public and Analyst Relations, Brand Management, Commercialization Strategies.