Director of Digital Marketing

Atypon Systems   •  

Hoboken, NJ

Industry: Technology

  •  

Not Specified years

Posted 32 days ago

Description

Atypon is the world's leading scholarly publishing technology company whose products and services improve outcomes in research, professional practice, and education.

We're introducing a new suite of user facing tools that allow researchers to create and publish better research. We have an established and successful combination of product, engineering and design resources and we are looking to complement these with key people to help us aggressively grow our user base and delight our users.

We are looking for a Director of Digital Marketing who will lead and execute marketing efforts in social media, content production, user instruction, partnerships. The ideal candidate has multi-channeldigital marketing experience, including audience creation, development, and engagement. He or she is an analytical and creative thinker who is able to work with stakeholders, customers, and prospects. The Director of Digital Marketing will develop collateral and campaigns (email, mobile, web, social) that will engage, inspire, and drive action, lead workshops, seminars and webinars, create and manage campaigns to nurture, inform, and drive action among our community, and own PR efforts.

Requirements

Main qualifications:

  • Proven track record of growing accounts across platforms including but not limited to Facebook, Instagram, Youtube.
  • Paid advertising experienceworking with strict budgets and tight timelines.
  • Familiarity with Analytics platforms, e.g. Google Analytics and/or CRMs
  • Advanced Excel skills
  • Excellent communication skills (both verbal and written)